The Pressure Cooker Leadership Television · Author · Restauranteur · Keynote Speaker ↓ Free guide + everything I'm building
Followers
47.4K
Following
7.5K
Total Posts
Engagement Rate
0.36%
Avg Likes
157
Avg Comments
Brother Luck is a verified Food brand. The account has built 47.4K followers on Instagram. The account has published 3,834 posts, currently around 1 post a week. Posts average 157 likes and 14 comments, an engagement rate of 0.36%.
Chefbrotherluck is a Food account whose 3,834 posts have grown a following of 47.4K on Instagram.
Benchmarked against 7,981 Food accounts with 10K–100K followers, Chefbrotherluck posts a 0.36% engagement rate that is below the median of 0.75%.
Followers weigh in with a comment about every 11 likes, an unusually discussion-heavy audience.
Chefbrotherluck's output runs to about one post per week.
Estimated sponsored-post value
$170–$310
Based on 47.4K followers and a 0.36% engagement rate, a single sponsored post by Chefbrotherluck is worth an estimated $170–$310. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Chefbrotherluck | Cohort median |
|---|---|---|
| Engagement rate | 0.36% | 0.75% |
| Average likes | 157 | 177 |
| Average comments | 14 | 10 |
| Posts per week | 1.48 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Brother Luck is a verified food brand on Instagram, with 47.4K followers.
Brother Luck posts on Instagram as @chefbrotherluck.
Brother Luck has 47,395 followers on Instagram (47.4K) as of Jul 13, 2026.
Brother Luck's engagement rate is 0.36%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Brother Luck average 157 likes and 14 comments.
Brother Luck posts about 1 time per week on average.
Brother Luck is registered as a business account on Instagram and is verified.
Brother Luck is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 3,834 posts.
Yes. Brother Luck carries the blue verified badge on Instagram.
3,834
14
Posts / Week
1.48
Growth Score
7.2 / 100
Follower Ratio
6.3×
Engagement
4.29%
A sponsored post from Brother Luck is estimated at $170 to $310. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
