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Brother Luck is a verified Food brand. The account has built 47.4K followers on Instagram. The account has published 3,834 posts, currently around 1 post a week. Posts average 157 likes and 14 comments, an engagement rate of 0.36%.
Chefbrotherluck is a Food account whose 3,834 posts have grown a following of 47.4K on Instagram.
Benchmarked against 7,981 Food accounts with 10K–100K followers, Chefbrotherluck posts a 0.36% engagement rate that is below the median of 0.75%.
Followers weigh in with a comment about every 11 likes, an unusually discussion-heavy audience.
Chefbrotherluck's output runs to about one post per week.
Estimated sponsored-post value
$170–$310
Based on 47.4K followers and a 0.36% engagement rate, a single sponsored post by Chefbrotherluck is worth an estimated $170–$310. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Chefbrotherluck | Cohort median |
|---|---|---|
| Engagement rate | 0.36% | 0.75% |
| Average likes | 157 | 177 |
| Average comments | 14 | 10 |
| Posts per week | 1.48 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Brother Luck is a verified food brand on Instagram, with 47.4K followers.
Brother Luck posts on Instagram as @chefbrotherluck.
Brother Luck has 47,395 followers on Instagram (47.4K) as of Jul 13, 2026.
Brother Luck's engagement rate is 0.36%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Brother Luck average 157 likes and 14 comments.
Brother Luck posts about 1 time per week on average.
Brother Luck is registered as a business account on Instagram and is verified.
Brother Luck is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 3,834 posts.
Yes. Brother Luck carries the blue verified badge on Instagram.
Total Posts
3,834
Avg Comments
14
Engagement
40.84%
A sponsored post from Brother Luck is estimated at $170 to $310. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
