Custom Cakes, Classes, and Baltimore Bakery and Retail Store - Chef 🎥 Food Network’s hours: W/Th 10-4, Fr/Sat 10-5, Sun 10-3
Followers
251.9K
Following
1.4K
Total Posts
Engagement Rate
0.21%
Avg Likes
509
Avg Comments
Charm City Cakes is a verified Food brand. The account has built 251.9K followers on Instagram. Content spans food and tech. The account has published 3,399 posts, currently around 1 post a week. Engagement runs at 0.21%, or about 509 likes and 22 comments per post.
Charmcitycakes is a Food account whose 3,399 posts have grown a following of 251.9K on Instagram.
Benchmarked against 1,551 Food accounts with 100K–1M followers, Charmcitycakes posts a 0.21% engagement rate that is in the bottom quarter (median: 0.74%).
Comments arrive at about one per 23 likes, a sign of a healthy amount of conversation.
Lately Charmcitycakes has been publishing about one post per week.
With 251.9K followers but only 1,424 accounts followed back, Charmcitycakes shows the ratio of a well-established account.
Estimated sponsored-post value
$880–$1,600
Based on 251.9K followers and a 0.21% engagement rate, a single sponsored post by Charmcitycakes is worth an estimated $880–$1,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Tech
| Metric | Charmcitycakes | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 0.74% |
| Average likes | 509 | 1,665 |
| Average comments | 22 | 54 |
| Posts per week | 1.02 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Apr 27, 2026
Charm City Cakes is a verified food brand on Instagram, with 251.9K followers.
Charm City Cakes posts on Instagram as @charmcitycakes.
Charm City Cakes has 251,903 followers on Instagram (251.9K) as of Apr 27, 2026.
Charm City Cakes's engagement rate is 0.21%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Charm City Cakes average 509 likes and 22 comments.
Charm City Cakes posts about 1 time per week on average.
Charm City Cakes is registered as a business account on Instagram and is verified.
Charm City Cakes is categorized as a food and tech account in the InstME index, based on the profile's bio and Instagram category across 3,399 posts.
Yes. Charm City Cakes carries the blue verified badge on Instagram.
3,399
22
Posts / Week
1.02
Growth Score
4.2 / 100
Follower Ratio
176.9×
Engagement
0.2%
A sponsored post from Charm City Cakes is estimated at $880 to $1,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
