Followers
41.2M
Following
563
Total Posts
Engagement Rate
0.42%
Avg Likes
171,226
Avg Comments
On Instagram, Charli D'Amelio is a verified Gen Z creator with an audience of 41.2M. To date Charli D'Amelio has posted 461 times, currently less than one post a week. Engagement runs at 0.42%, or about 171,226 likes and 574 comments per post.
Charlidamelio's Instagram presence spans 461 posts and 41.2M followers, profiling it as a Gen Z account.
Posts by Charlidamelio tend to gather 171,226 likes and 574 comments, about one interaction per 240 followers.
Followers leave about one comment for every 298 likes, an audience that mostly engages through likes.
On average, Charlidamelio's video content earns 16.5K views.
Over recent weeks, Charlidamelio has published less than one post per week.
Charlidamelio follows only 563 accounts while being followed by 41.2M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$140,000–$270,000
Based on 41.2M followers and a 0.42% engagement rate, a single sponsored post by Charlidamelio is worth an estimated $140,000–$270,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Gen Z
| Metric | Charlidamelio | Cohort median |
|---|---|---|
| Engagement rate | 0.42% | 1.02% |
| Average likes | 171,226 | 25,711 |
| Average comments | 574 | 376 |
| Posts per week | 0.79 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 9, 2026
Charli D'Amelio is a verified gen z creator on Instagram, with 41.2M followers.
Charli D'Amelio posts on Instagram as @charlidamelio.
Charli D'Amelio has 41,200,000 followers on Instagram (41.2M) as of Apr 9, 2026.
Charli D'Amelio's engagement rate is 0.42%, calculated from average likes and comments per post relative to followers.
Posts by Charli D'Amelio average 171,226 likes and 574 comments.
Charli D'Amelio posts less than once a week on average.
Charli D'Amelio is registered as a creator account on Instagram and is verified.
Charli D'Amelio is categorized as a gen z account in the InstME index, based on the profile's bio and Instagram category across 461 posts.
Yes. Charli D'Amelio carries the blue verified badge on Instagram.
461
574
Avg Views
16,508
Posts / Week
0.79
Growth Score
8.4 / 100
Engagement
0%
A sponsored post from Charli D'Amelio is estimated at $140,000 to $270,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
