Blend, but don’t blend in. 🎨💞@painted.co
Followers
19.7M
Following
712
Total Posts
Engagement Rate
0.92%
Avg Likes
179,014
Avg Comments
James Charles is a verified Gen Z creator, with 19.7M followers on Instagram. To date James Charles has posted 1,389 times, currently less than one post a week. Posts average 179,014 likes and 2,177 comments, an engagement rate of 0.92%.
Jamescharles's Instagram presence spans 1,389 posts and 19.7M followers, profiling it as a Gen Z account.
Typical engagement for Jamescharles runs to 179,014 likes and 2,177 comments a post, one interaction per 109 followers.
The audience comments once per 82 likes on average, an audience that mostly engages through likes.
On average, Jamescharles's video content earns 1.1M views.
Jamescharles keeps a posting cadence of less than one post per week.
Quality checks give Jamescharles 100/100; around 0% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Jamescharles follows only 712 accounts while being followed by 19.7M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$69,000–$130,000
Based on 19.7M followers and a 0.92% engagement rate, a single sponsored post by Jamescharles is worth an estimated $69,000–$130,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Gen Z
| Metric | Jamescharles | Cohort median |
|---|---|---|
| Engagement rate | 0.92% | 1.02% |
| Average likes | 179,014 | 25,711 |
| Average comments | 2,177 | 376 |
| Posts per week | 0.08 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 9, 2026
James Charles is a verified gen z creator on Instagram, with 19.7M followers.
James Charles posts on Instagram as @jamescharles.
James Charles has 19,700,000 followers on Instagram (19.7M) as of Apr 9, 2026.
James Charles's engagement rate is 0.92%, calculated from average likes and comments per post relative to followers.
Posts by James Charles average 179,014 likes and 2,177 comments.
James Charles posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of James Charles's followers are low-quality or inactive, giving an audience-quality score of 100/100.
James Charles is registered as a creator account on Instagram and is verified.
James Charles is categorized as a gen z account in the InstME index, based on the profile's bio and Instagram category across 1,389 posts.
1,389
2,177
Avg Views
1,115,279
Posts / Week
0.08
Growth Score
18.4 / 100
Engagement
0%
Yes. James Charles carries the blue verified badge on Instagram.
A sponsored post from James Charles is estimated at $69,000 to $130,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
