CASSIUS is a lifestyle platform that delivers bold, smart and insightful content for men on a mission. @ionedigital 👇🏾
CASSIUS is a verified Lifestyle brand. The account has built 20.5K followers on Instagram. The account has published 8,332 posts, currently around 1 post a week. Typical posts draw 31 likes and 1 comments, putting engagement at 0.16%.
Cassiuslife is a Lifestyle account whose 8,332 posts have grown a following of 20.5K on Instagram.
Benchmarked against 1,602 Lifestyle accounts with 10K–100K followers, Cassiuslife posts a 0.16% engagement rate that is in the bottom quarter (median: 3.25%).
Roughly one in 27 likes comes with a comment, a healthy amount of conversation.
Posting frequency for Cassiuslife sits at about one post per week.
Estimated sponsored-post value
$72–$130
Based on 20.5K followers and a 0.16% engagement rate, a single sponsored post by Cassiuslife is worth an estimated $72–$130. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Cassiuslife | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 3.25% |
| Average likes | 31 | 875 |
| Average comments | 1 | 33 |
| Posts per week | 1.29 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
CASSIUS is a verified lifestyle brand on Instagram, with 20.5K followers.
CASSIUS posts on Instagram as @cassiuslife.
CASSIUS has 20,474 followers on Instagram (20.5K) as of Jul 16, 2026.
CASSIUS's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by CASSIUS average 31 likes and 1 comments.
CASSIUS posts about 1 time per week on average.
CASSIUS is registered as a business account on Instagram and is verified.
CASSIUS is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 8,332 posts.
Yes. CASSIUS carries the blue verified badge on Instagram.
Total Posts
8,332
Avg Comments
1
61.2K
Engagement
0.02%
A sponsored post from CASSIUS is estimated at $72 to $130. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.