CASSIUS is a lifestyle platform that delivers bold, smart and insightful content for men on a mission. @ionedigital 👇🏾
Followers
20.5K
Following
811
Total Posts
Engagement Rate
0.16%
Avg Likes
31
Avg Comments
CASSIUS is a verified Lifestyle brand. The account has built 20.5K followers on Instagram. The account has published 8,332 posts, currently around 1 post a week. Typical posts draw 31 likes and 1 comments, putting engagement at 0.16%.
Cassiuslife is a Lifestyle account whose 8,332 posts have grown a following of 20.5K on Instagram.
Benchmarked against 1,602 Lifestyle accounts with 10K–100K followers, Cassiuslife posts a 0.16% engagement rate that is in the bottom quarter (median: 3.25%).
Roughly one in 27 likes comes with a comment, a healthy amount of conversation.
Posting frequency for Cassiuslife sits at about one post per week.
Estimated sponsored-post value
$72–$130
Based on 20.5K followers and a 0.16% engagement rate, a single sponsored post by Cassiuslife is worth an estimated $72–$130. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Cassiuslife | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 3.25% |
| Average likes | 31 | 875 |
| Average comments | 1 | 33 |
| Posts per week | 1.29 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
CASSIUS is a verified lifestyle brand on Instagram, with 20.5K followers.
CASSIUS posts on Instagram as @cassiuslife.
CASSIUS has 20,474 followers on Instagram (20.5K) as of Jul 16, 2026.
CASSIUS's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by CASSIUS average 31 likes and 1 comments.
CASSIUS posts about 1 time per week on average.
CASSIUS is registered as a business account on Instagram and is verified.
CASSIUS is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 8,332 posts.
Yes. CASSIUS carries the blue verified badge on Instagram.
8,332
1
Posts / Week
1.29
Growth Score
3.2 / 100
Follower Ratio
25.2×
Engagement
0.17%
A sponsored post from CASSIUS is estimated at $72 to $130. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
