Carbon Brief runs a verified News brand account with 35.4K followers on Instagram. The account has published 695 posts, currently around 2 posts a week. Posts average 433 likes and 9 comments, an engagement rate of 1.25%.
As a News account, Carbonbrief reaches 35.4K followers on Instagram across 695 published posts.
Each post from Carbonbrief averages 433 likes and 9 comments, or about one interaction per 80 followers.
Followers weigh in with a comment about every 46 likes, a healthy amount of conversation.
Carbonbrief's videos average 5.8K views per post.
Carbonbrief maintains a rhythm of about 2 posts per week.
Estimated sponsored-post value
$150–$290
Based on 35.4K followers and a 1.25% engagement rate, a single sponsored post by Carbonbrief is worth an estimated $150–$290. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: News
| Metric | Carbonbrief | Cohort median |
|---|---|---|
| Engagement rate | 1.25% | 1.45% |
| Average likes | 433 | 339 |
| Average comments | 9 | 18 |
| Posts per week | 2.05 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 9, 2026
Carbon Brief is a verified news brand on Instagram, with 35.4K followers.
Carbon Brief posts on Instagram as @carbonbrief.
Carbon Brief has 35,352 followers on Instagram (35.4K) as of Aug 9, 2026.
Carbon Brief's engagement rate is 1.25%, calculated from average likes and comments per post relative to followers.
Posts by Carbon Brief average 433 likes and 9 comments.
Carbon Brief posts about 2 times per week on average.
Carbon Brief is registered as a business account on Instagram and is verified.
Carbon Brief is categorized as a news account in the InstME index, based on the profile's bio and Instagram category across 695 posts.
Total Posts
695
Avg Comments
9
Engagement
1.18%
Yes. Carbon Brief carries the blue verified badge on Instagram.
A sponsored post from Carbon Brief is estimated at $150 to $290. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
