👉🏽 Your fav online, independent, female-owned lifestyle platform 👉🏽 A curation of smart reads and relatable rants 👉🏽 Proudly made in Aotearoa
Outreach This Creator For FreeFollowers
23.4K
Following
1.9K
Total Posts
Engagement Rate
0.07%
Avg Likes
16
Avg Comments
On Instagram, CAPSULE is a Lifestyle brand with an audience of 23.4K. To date CAPSULE has posted 4,013 times, currently around 14 posts a week. Engagement runs at 0.07%, or about 16 likes and 1 comments per post.
Capsule_nz operates a Lifestyle account on Instagram, pairing 23.4K followers with 4,013 posts.
Capsule_nz records a 0.07% engagement rate, in the bottom quarter (median: 3.25%) for the 1,602 Lifestyle accounts with 10K–100K followers tracked in the InstME index.
Capsule_nz keeps a posting cadence of about 14 posts per week, more than one per day.
Quality checks give Capsule_nz 46/100; around 45% of the audience appears low-quality or inactive, a mixed signal worth reviewing before partnering.
Estimated sponsored-post value
$82–$150
Based on 23.4K followers and a 0.07% engagement rate, a single sponsored post by Capsule_nz is worth an estimated $82–$150. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~45% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Capsule_nz | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 3.25% |
| Average likes | 16 | 875 |
| Average comments | 1 | 33 |
| Posts per week | 13.98 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Apr 24, 2026
CAPSULE is a lifestyle brand on Instagram, with 23.4K followers.
CAPSULE posts on Instagram as @capsule_nz.
CAPSULE has 23,368 followers on Instagram (23.4K) as of Apr 24, 2026.
CAPSULE's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by CAPSULE average 16 likes and 1 comments.
CAPSULE posts about 14 times per week on average.
InstME's audience-quality analysis estimates about 45% of CAPSULE's followers are low-quality or inactive, giving an audience-quality score of 46/100.
CAPSULE is registered as a business account on Instagram.
CAPSULE is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 4,013 posts.
4,013
1
Posts / Week
13.98
Growth Score
1.4 / 100
ER Rank
3th
Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Engagement
7.33%
A sponsored post from CAPSULE is estimated at $82 to $150. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
