Official Instagram of the Washington Capitals
Outreach This Creator For FreeFollowers
1.1M
Following
76
Total Posts
Engagement Rate
1.98%
Avg Likes
21,240
Avg Comments
Washington Capitals is a verified business account on Instagram, tracked in the InstME index with 1.1M followers. The account has published 14,736 posts, currently around 9 posts a week. Engagement runs at 1.98%, or about 21,240 likes and 121 comments per post.
The business account Capitals has posted 14,736 times on Instagram and drawn 1.1M followers.
Capitals averages 21,240 likes and 121 comments per post, roughly one interaction for every 51 of its followers.
One comment lands for every 175 likes, which reads as an audience that mostly engages through likes.
Posting frequency for Capitals sits at about 9 posts per week, more than one per day.
The account follows just 76 others against 1.1M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$7,500–$14,000
Based on 1.1M followers and a 1.98% engagement rate, a single sponsored post by Capitals is worth an estimated $7,500–$14,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Capitals | Cohort median |
|---|---|---|
| Engagement rate | 1.98% | 1.02% |
| Average likes | 21,240 | 25,711 |
| Average comments | 121 | 376 |
| Posts per week | 8.64 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Washington Capitals is a verified Instagram brand on Instagram, with 1.1M followers.
Washington Capitals posts on Instagram as @capitals.
Washington Capitals has 1,079,211 followers on Instagram (1.1M) as of Apr 23, 2026.
Washington Capitals's engagement rate is 1.98%, calculated from average likes and comments per post relative to followers.
Posts by Washington Capitals average 21,240 likes and 121 comments.
Washington Capitals posts about 9 times per week on average.
Washington Capitals is registered as a business account on Instagram and is verified.
Yes. Washington Capitals carries the blue verified badge on Instagram.
A sponsored post from Washington Capitals is estimated at $7,500 to $14,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
14,736
121
Posts / Week
8.64
Growth Score
39.6 / 100
Follower Ratio
14200.1×
3.2M
Engagement
1.53%
