‘Stay’ with @leony.music & ‘Unsteady’ ft out now See me on live on ‘The Avenoir World Tour’!
Followers
1.8M
Following
1.1K
Total Posts
Engagement Rate
0.65%
Avg Likes
11,171
Avg Comments
Calum Scott runs a verified Music creator account with 1.8M followers on Instagram. Content spans music and tech. Calum Scott has shared 2,468 posts to date, currently less than one post a week. Typical posts draw 11,171 likes and 646 comments, putting engagement at 0.65%.
Calumscott is a Music account on Instagram with 1.8M followers and 2,468 published posts.
Compared with 1,001 other Music accounts with over 1M followers in the InstME index, Calumscott's 0.65% engagement rate is below the median of 1.04%.
Roughly one in 17 likes comes with a comment, an unusually discussion-heavy audience.
Calumscott maintains a rhythm of less than one post per week.
With 1.8M followers but only 1,071 accounts followed back, Calumscott shows the ratio of a well-established account.
Estimated sponsored-post value
$6,400–$12,000
Based on 1.8M followers and a 0.65% engagement rate, a single sponsored post by Calumscott is worth an estimated $6,400–$12,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Tech
| Metric | Calumscott | Cohort median |
|---|---|---|
| Engagement rate | 0.65% | 1.04% |
| Average likes | 11,171 | 25,754 |
| Average comments | 646 | 441 |
| Posts per week | 0.31 | 0.76 |
Median values from 1,001 Music accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Calum Scott is a verified music creator on Instagram, with 1.8M followers.
Calum Scott posts on Instagram as @calumscott.
Calum Scott has 1,830,382 followers on Instagram (1.8M) as of Jul 9, 2026.
Calum Scott's engagement rate is 0.65%, calculated from average likes and comments per post relative to followers. That is below the median of 1.04% for Music accounts with over 1M followers in the InstME index.
Posts by Calum Scott average 11,171 likes and 646 comments.
Calum Scott posts less than once a week on average.
Calum Scott is registered as a creator account on Instagram and is verified.
Calum Scott is categorized as a music and tech account in the InstME index, based on the profile's bio and Instagram category across 2,468 posts.
Yes. Calum Scott carries the blue verified badge on Instagram.
2,468
646
Posts / Week
0.31
Growth Score
13 / 100
Follower Ratio
1709.0×
Engagement
0.99%
A sponsored post from Calum Scott is estimated at $6,400 to $12,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
