@indycar driver for @prema_team driver for Hypercar World Cup Champions 2nd 2020
Followers
154.8K
Following
1.3K
Total Posts
Engagement Rate
1.76%
Avg Likes
2,702
Avg Comments
Callum Ilott is a verified Automotive brand. The account has built 154.8K followers on Instagram. The account has published 734 posts, currently less than one post a week. Posts average 2,702 likes and 23 comments, an engagement rate of 1.76%.
The Automotive account Callum_ilott has posted 734 times on Instagram and drawn 154.8K followers.
Callum_ilott's 1.76% engagement rate is above the median of 1.12% among Automotive accounts with 100K–1M followers, measured across 1,181 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 118 likes, pointing to an audience that mostly engages through likes.
Video posts from Callum_ilott average 41.7K views, about 27% follower reach per post.
Posting frequency for Callum_ilott sits at less than one post per week.
The account follows just 1,303 others against 154.8K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$950–$1,800
Based on 154.8K followers and a 1.76% engagement rate, a single sponsored post by Callum_ilott is worth an estimated $950–$1,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
| Metric | Callum_ilott | Cohort median |
|---|---|---|
| Engagement rate | 1.76% | 1.12% |
| Average likes | 2,702 | 2,576 |
| Average comments | 23 | 48 |
| Posts per week | 0.93 | 1.12 |
Median values from 1,181 Automotive accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Callum Ilott is a verified automotive brand on Instagram, with 154.8K followers.
Callum Ilott posts on Instagram as @callum_ilott.
Callum Ilott has 154,818 followers on Instagram (154.8K) as of Jul 13, 2026.
Callum Ilott's engagement rate is 1.76%, calculated from average likes and comments per post relative to followers. That is above the median of 1.12% for Automotive accounts with 100K–1M followers in the InstME index.
Posts by Callum Ilott average 2,702 likes and 23 comments.
Callum Ilott posts less than once a week on average.
Callum Ilott is registered as a business account on Instagram and is verified.
Callum Ilott is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 734 posts.
Yes. Callum Ilott carries the blue verified badge on Instagram.
734
23
Avg Views
41,738
Posts / Week
0.93
Growth Score
35.2 / 100
Engagement
1.27%
A sponsored post from Callum Ilott is estimated at $950 to $1,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
