@cakelabnz
Explore Entrepreneurship Creators• Classic wedding cakes or Special desserts • Seen in Wildhearts • Would love to create your cake -> cakelab.nz
Outreach This Creator For FreeCakeLabNZ | Wairarapa & Wellington Cakes & Fine Desserts is a Business brand on Instagram based in New Zealand, tracked in the InstME index with 2.4K followers. CakeLabNZ | Wairarapa & Wellington Cakes & Fine Desserts has shared 774 posts to date, currently less than one post a week. Posts average 39 likes and 6 comments, an engagement rate of 1.86%.
Cakelabnz is a Business account on Instagram with 2.4K followers and 774 published posts.
Benchmarked against 5,774 Business accounts with 1K–10K followers, Cakelabnz posts a 1.86% engagement rate that is below the median of 4.58%.
Followers weigh in with a comment about every 6 likes, an unusually discussion-heavy audience.
Cakelabnz maintains a rhythm of less than one post per week.
Audience-quality analysis puts Cakelabnz at 94/100; roughly 5% of followers look low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$16–$29
Based on 2.4K followers and a 1.86% engagement rate, a single sponsored post by Cakelabnz is worth an estimated $16–$29. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Cakelabnz | Cohort median |
|---|---|---|
| Engagement rate | 1.86% | 4.58% |
| Average likes | 39 | 120 |
| Average comments | 6 | 13 |
| Posts per week | 0.2 | 0.24 |
Median values from 5,774 Business accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Cakelabnz | Cohort median |
|---|---|---|
| Engagement rate | 1.86% | 3.66% |
| Average likes | 39 | 122 |
| Average comments | 6 | 9 |
| Posts per week | 0.2 | 0.45 |
Median values from 161 accounts in New Zealand with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 23, 2026
CakeLabNZ | Wairarapa & Wellington Cakes & Fine Desserts is a business brand based in New Zealand on Instagram, with 2.4K followers.
CakeLabNZ | Wairarapa & Wellington Cakes & Fine Desserts posts on Instagram as @cakelabnz.
CakeLabNZ | Wairarapa & Wellington Cakes & Fine Desserts has 2,405 followers on Instagram (2.4K) as of Sep 23, 2026.
CakeLabNZ | Wairarapa & Wellington Cakes & Fine Desserts's engagement rate is 1.86%, calculated from average likes and comments per post relative to followers. That is below the median of 4.58% for Business accounts with 1K–10K followers in the InstME index.
Posts by CakeLabNZ | Wairarapa & Wellington Cakes & Fine Desserts average 39 likes and 6 comments.
CakeLabNZ | Wairarapa & Wellington Cakes & Fine Desserts posts less than once a week on average.
Total Posts
774
Avg Comments
6
Predominantly men · mostly 25–44
Typical for Business creators in New Zealand, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Engagement
17.98%
InstME's audience-quality analysis estimates about 5% of CakeLabNZ | Wairarapa & Wellington Cakes & Fine Desserts's followers are low-quality or inactive, giving an audience-quality score of 94/100.
CakeLabNZ | Wairarapa & Wellington Cakes & Fine Desserts is registered as a business account on Instagram.
CakeLabNZ | Wairarapa & Wellington Cakes & Fine Desserts is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 774 posts.
CakeLabNZ | Wairarapa & Wellington Cakes & Fine Desserts's profile places the account in New Zealand. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from CakeLabNZ | Wairarapa & Wellington Cakes & Fine Desserts is estimated at $16 to $29. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
