@
BrandMedia/news company
We're the leading pan-African innovative business news provider. Follow us on Facebook, LinkedIn, Twitter. 📩 businessinsider@pulse.ng Visit Website👇
africa.businessinsider.com/Audience
Browse top profilesFollowers
819.4K
Following
77
Total Posts
Engagement & Performance
Engagement Rate
0.32%
Avg Likes
2,474
Avg Comments
What the numbers say about @businessinsiderssa
@businessinsiderssa has built an audience of 819.4K followers on Instagram over 23,592 posts as a Business account.
Compared with 864 other Business accounts with 100K–1M followers in the InstME index, @businessinsiderssa's 0.32% engagement rate is in the bottom quarter (median: 1.38%).
The comment-to-like ratio works out to one comment per 15 likes, pointing to an unusually discussion-heavy audience.
Video posts from @businessinsiderssa average 661.7 views.
Recent posting activity averages about 14 posts per week — more than one per day.
The account follows just 77 others against 819.4K followers — a ratio typical of established creators and brands.
@businessinsiderssa vs similar accounts
| Metric | @businessinsiderssa | Cohort median |
|---|---|---|
| Engagement rate | 0.32% | 1.38% |
| Average likes | 2,474 | 3,515 |
| Average comments | 160 | 98 |
| Posts per week | 13.82 | 0.36 |
Median values from 864 Business accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Mar 26, 2026
How @businessinsiderssa's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @businessinsiderssa: (2,474 avg likes + 160 avg comments) ÷ 819,369 followers × 100 ≈ 0.32%.
Frequently asked questions about @businessinsiderssa
How many followers does @businessinsiderssa have?
@businessinsiderssa has 819,369 followers on Instagram (819.4K) as of Mar 26, 2026.
What is @businessinsiderssa's engagement rate?
@businessinsiderssa's engagement rate is 0.32%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.38%) for Business accounts with 100K–1M followers in the InstME index.
How many likes does @businessinsiderssa average per post?
Posts by @businessinsiderssa average 2,474 likes and 160 comments.
How often does @businessinsiderssa post on Instagram?
@businessinsiderssa posts about 14 times per week on average.
Is @businessinsiderssa a business or creator account?
@businessinsiderssa is registered as a business account on Instagram and is verified.
