LISTEN TO MY NEW ALBUM “NO SIGN OF WEAKNESS”
Outreach This Creator For FreeFollowers
18.5M
Following
2
Total Posts
Engagement Rate
0.59%
Avg Likes
104,969
Avg Comments
Burna Boy is a verified Music creator on Instagram, tracked in the InstME index with 18.5M followers. Burna Boy has shared 129 posts to date, currently less than one post a week. Typical posts draw 104,969 likes and 3,240 comments, putting engagement at 0.59%.
Burnaboygram has built an audience of 18.5M followers on Instagram over 129 posts as a Music account.
Burnaboygram's 0.59% engagement rate is below the median of 1.04% among Music accounts with over 1M followers, measured across 1,001 accounts in the InstME index.
Comments arrive at about one per 32 likes, a sign of a healthy amount of conversation.
Burnaboygram's videos average 179.2K views per post.
Burnaboygram maintains a rhythm of less than one post per week.
The account follows just 2 others against 18.5M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$65,000–$120,000
Based on 18.5M followers and a 0.59% engagement rate, a single sponsored post by Burnaboygram is worth an estimated $65,000–$120,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Burnaboygram | Cohort median |
|---|---|---|
| Engagement rate | 0.59% | 1.04% |
| Average likes | 104,969 | 25,754 |
| Average comments | 3,240 | 441 |
| Posts per week | 0.35 | 0.76 |
Median values from 1,001 Music accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Apr 9, 2026
Burna Boy is a verified music creator on Instagram, with 18.5M followers.
Burna Boy posts on Instagram as @burnaboygram.
Burna Boy has 18,500,000 followers on Instagram (18.5M) as of Apr 9, 2026.
Burna Boy's engagement rate is 0.59%, calculated from average likes and comments per post relative to followers. That is below the median of 1.04% for Music accounts with over 1M followers in the InstME index.
Posts by Burna Boy average 104,969 likes and 3,240 comments.
Burna Boy posts less than once a week on average.
Burna Boy is registered as a creator account on Instagram and is verified.
Burna Boy is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 129 posts.
Yes. Burna Boy carries the blue verified badge on Instagram.
129
3,240
Avg Views
179,165
Posts / Week
0.35
Growth Score
11.8 / 100
Engagement
12.3%
A sponsored post from Burna Boy is estimated at $65,000 to $120,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
