@
BrandFood & beverage
The official Instagram account of Bulmers Original Irish Cider 🍎 #ItsOurTime Followers must be over 18, please enjoy Bulmers responsibly.
linktr.ee/bulmersireland_Audience
Browse top profilesFollowers
15.4K
Following
1.9K
Total Posts
Engagement & Performance
Engagement Rate
3.68%
Avg Likes
540
Avg Comments
What the numbers say about @bulmersireland
With 15.4K followers across 1,022 posts, @bulmersireland is one of the Food accounts tracked in the InstME index.
Compared with 2,352 other Food accounts with 10K–100K followers in the InstME index, @bulmersireland's 3.68% engagement rate is in the top quarter (median: 0.9%).
The comment-to-like ratio works out to one comment per 20 likes, pointing to an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
@bulmersireland vs similar accounts
| Metric | @bulmersireland | Cohort median |
|---|---|---|
| Engagement rate | 3.68% | 0.9% |
| Average likes | 540 | 206 |
| Average comments | 27 | 12 |
| Posts per week | 0.31 | 0.74 |
Median values from 2,352 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 9, 2026
How @bulmersireland's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @bulmersireland: (540 avg likes + 27 avg comments) ÷ 15,412 followers × 100 ≈ 3.68%.
Frequently asked questions about @bulmersireland
How many followers does @bulmersireland have?
@bulmersireland has 15,412 followers on Instagram (15.4K) as of Jul 9, 2026.
What is @bulmersireland's engagement rate?
@bulmersireland's engagement rate is 3.68%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.9%) for Food accounts with 10K–100K followers in the InstME index.
How many likes does @bulmersireland average per post?
Posts by @bulmersireland average 540 likes and 27 comments.
How often does @bulmersireland post on Instagram?
@bulmersireland posts less than once a week on average.
Is @bulmersireland a business or creator account?
@bulmersireland is registered as a business account on Instagram.
