The Internet’s Favorite Body Oils 🤎 100+ Fragrances • Music to Your Nose Online + In Store @retailbsb Founded by @maekaedagibbons
Outreach This Creator For FreeFollowers
230.2K
Following
153
Total Posts
Engagement Rate
0.62%
Avg Likes
1,329
Avg Comments
Brown Sugar Babe runs a Music brand account based in United States with 230.2K followers on Instagram. Content spans music and tech. Brown Sugar Babe has shared 3,170 posts to date, currently less than one post a week. Engagement runs at 0.62%, or about 1,329 likes and 108 comments per post.
As a Music account, Brwnsugarbabe reaches 230.2K followers on Instagram across 3,170 published posts.
Among 4,576 Music accounts with 100K–1M followers in the InstME index, Brwnsugarbabe's 0.62% engagement rate comes in in the bottom quarter (median: 1.76%).
Roughly one in 12 likes comes with a comment, an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
The account follows just 153 others against 230.2K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$810–$1,500
Based on 230.2K followers and a 0.62% engagement rate, a single sponsored post by Brwnsugarbabe is worth an estimated $810–$1,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Tech
| Metric | Brwnsugarbabe | Cohort median |
|---|---|---|
| Engagement rate | 0.62% | 1.76% |
| Average likes | 1,329 | 4,115 |
| Average comments | 108 | 114 |
| Posts per week | 0.07 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Brwnsugarbabe | Cohort median |
|---|---|---|
| Engagement rate | 0.62% | 1.36% |
| Average likes | 1,329 | 3,293 |
| Average comments | 108 | 111 |
| Posts per week | 0.07 | 0.56 |
Median values from 435 Music accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Brown Sugar Babe is a music brand based in United States on Instagram, with 230.2K followers.
Brown Sugar Babe posts on Instagram as @brwnsugarbabe.
Brown Sugar Babe has 230,243 followers on Instagram (230.2K) as of Jul 9, 2026.
Brown Sugar Babe's engagement rate is 0.62%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.76%) for Music accounts with 100K–1M followers in the InstME index.
Posts by Brown Sugar Babe average 1,329 likes and 108 comments.
Brown Sugar Babe posts less than once a week on average.
Brown Sugar Babe is registered as a business account on Instagram.
Brown Sugar Babe is categorized as a music and tech account in the InstME index, based on the profile's bio and Instagram category across 3,170 posts.
Brown Sugar Babe's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
3,170
108
Posts / Week
0.07
Growth Score
12.4 / 100
Follower Ratio
1504.9×
Engagement
0.16%
A sponsored post from Brown Sugar Babe is estimated at $810 to $1,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.