Promoting and celebrating the features and benefits of beautiful #BritishWool @britishwoolfarm #SheepOfTheWeek #LookForTheShepherdsCrook
Outreach This Creator For FreeBritish Wool is a Sustainability brand, with 34.6K followers on Instagram. To date British Wool has posted 1,710 times, currently around 4 posts a week. Posts average 254 likes and 4 comments, an engagement rate of 0.74%.
Britishwool's Instagram presence spans 1,710 posts and 34.6K followers, profiling it as a Sustainability account.
Among accounts with 10K–100K followers, Britishwool's 0.74% engagement rate sits in the bottom 27%.
Followers leave about one comment for every 63 likes, an audience that mostly engages through likes.
On average, Britishwool's video content earns 2.8K views.
Britishwool currently publishes about 4 posts per week.
InstME estimates 5% of Britishwool's followers are low-quality or inactive, for an audience-quality score of 94/100, a strong signal of genuine reach.
Estimated sponsored-post value
$120–$230
Based on 34.6K followers and a 0.74% engagement rate, a single sponsored post by Britishwool is worth an estimated $120–$230. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Sustainability
| Metric | Britishwool | Cohort median |
|---|---|---|
| Engagement rate | 0.74% | 1.45% |
| Average likes | 254 | 339 |
| Average comments | 4 | 18 |
| Posts per week | 3.76 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
British Wool is a sustainability brand on Instagram, with 34.6K followers.
British Wool posts on Instagram as @britishwool.
British Wool has 34,640 followers on Instagram (34.6K) as of Jul 16, 2026.
British Wool's engagement rate is 0.74%, calculated from average likes and comments per post relative to followers.
Posts by British Wool average 254 likes and 4 comments.
British Wool posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 5% of British Wool's followers are low-quality or inactive, giving an audience-quality score of 94/100.
British Wool is registered as a business account on Instagram.
Total Posts
1,710
Avg Comments
4
Engagement
0.28%
British Wool is categorized as a sustainability account in the InstME index, based on the profile's bio and Instagram category across 1,710 posts.
A sponsored post from British Wool is estimated at $120 to $230. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
