@
Brand
The official Instagram for the British Army. Always recruiting.
www.army.mod.uk/news-and-events/Audience
Browse top profilesFollowers
613.6K
Following
223
Total Posts
Engagement & Performance
Engagement Rate
0.65%
Avg Likes
3,949
Avg Comments
What the numbers say about @britisharmy
@britisharmy is a business account on Instagram with 613.6K followers and 4,467 published posts.
A typical post by @britisharmy collects about 3,949 likes and 48 comments — roughly one interaction for every 154 followers.
Followers leave about one comment for every 83 likes — an audience that mostly engages through likes.
@britisharmy currently publishes about 7 posts per week — more than one per day.
The account follows just 223 others against 613.6K followers — a ratio typical of established creators and brands.
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Data last updated: Jul 10, 2026
How @britisharmy's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @britisharmy: (3,949 avg likes + 48 avg comments) ÷ 613,614 followers × 100 ≈ 0.65%.
Frequently asked questions about @britisharmy
How many followers does @britisharmy have?
@britisharmy has 613,614 followers on Instagram (613.6K) as of Jul 10, 2026.
What is @britisharmy's engagement rate?
@britisharmy's engagement rate is 0.65%, calculated from average likes and comments per post relative to followers.
How many likes does @britisharmy average per post?
Posts by @britisharmy average 3,949 likes and 48 comments.
How often does @britisharmy post on Instagram?
@britisharmy posts about 7 times per week on average.
Is @britisharmy a business or creator account?
@britisharmy is registered as a business account on Instagram and is verified.
