🙋♂️ Everyday outfits. Design advice. Unique hotels. 📺 On-air host, home decorator & author. 📍NYC
Outreach This Creator For FreeFollowers
354.3K
Following
7.6K
Total Posts
Engagement Rate
1.1%
Avg Likes
3,721
Avg Comments
Will Taylor is a verified Home & DIY creator. The account has built 354.3K followers on Instagram. The account has published 5,999 posts, currently around 2 posts a week. Engagement runs at 1.1%, or about 3,721 likes and 179 comments per post.
As a Home & DIY account, Brightbazaar reaches 354.3K followers on Instagram across 5,999 published posts.
Brightbazaar's 1.1% engagement rate is above the median of 0.63% among Home & DIY accounts with 100K–1M followers, measured across 436 accounts in the InstME index.
Comments arrive at about one per 21 likes, a sign of a healthy amount of conversation.
Posting frequency for Brightbazaar sits at about one post per week.
Brightbazaar comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$1,400–$2,500
Based on 354.3K followers and a 1.1% engagement rate, a single sponsored post by Brightbazaar is worth an estimated $1,400–$2,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Brightbazaar | Cohort median |
|---|---|---|
| Engagement rate | 1.1% | 0.63% |
| Average likes | 3,721 | 1,415 |
| Average comments | 179 | 30 |
| Posts per week | 1.61 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 31, 2026
Will Taylor is a verified home & diy creator on Instagram, with 354.3K followers.
Will Taylor posts on Instagram as @brightbazaar.
Will Taylor has 354,341 followers on Instagram (354.3K) as of Aug 31, 2026.
Will Taylor's engagement rate is 1.1%, calculated from average likes and comments per post relative to followers. That is above the median of 0.63% for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by Will Taylor average 3,721 likes and 179 comments.
Will Taylor posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Will Taylor's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Will Taylor is registered as a creator account on Instagram and is verified.
Will Taylor is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 5,999 posts.
5,999
179
Posts / Week
1.61
Growth Score
22 / 100
Last Post
3 days ago
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0.36%
Yes. Will Taylor carries the blue verified badge on Instagram.
A sponsored post from Will Taylor is estimated at $1,400 to $2,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
