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Brian Kula is a Fitness creator based in United States. The account has built 22.9K followers on Instagram. The account has published 1,073 posts, currently less than one post a week. Engagement runs at 3.56%, or about 805 likes and 11 comments per post.
As a Fitness account, Briankula reaches 22.9K followers on Instagram across 1,073 published posts.
Briankula's 3.56% engagement rate is above the median of 2.04% among Fitness accounts with 10K–100K followers, measured across 6,024 accounts in the InstME index.
Followers weigh in with a comment about every 74 likes, an audience that mostly engages through likes.
Posting frequency for Briankula sits at less than one post per week.
Briankula comes in at 94/100 for audience quality, with 5% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$290–$530
Based on 22.9K followers and a 3.56% engagement rate, a single sponsored post by Briankula is worth an estimated $290–$530. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Briankula | Cohort median |
|---|---|---|
| Engagement rate | 3.56% | 2.04% |
| Average likes | 805 | 523 |
| Average comments | 11 | 23 |
| Posts per week | 0.12 | 0.28 |
Median values from 6,024 Fitness accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Briankula | Cohort median |
|---|---|---|
| Engagement rate | 3.56% | 1.4% |
| Average likes | 805 | 300 |
| Average comments | 11 | 16 |
| Posts per week | 0.12 | 0.26 |
Median values from 833 Fitness accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Brian Kula is a fitness creator based in United States on Instagram, with 22.9K followers.
Brian Kula posts on Instagram as @briankula.
Brian Kula has 22,935 followers on Instagram (22.9K) as of Jul 16, 2026.
Brian Kula's engagement rate is 3.56%, calculated from average likes and comments per post relative to followers. That is above the median of 2.04% for Fitness accounts with 10K–100K followers in the InstME index.
Posts by Brian Kula average 805 likes and 11 comments.
Brian Kula posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Brian Kula's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Brian Kula is registered as a creator account on Instagram.
Brian Kula is categorized as a fitness account in the InstME index, based on the profile's bio and Instagram category across 1,073 posts.
Total Posts
1,073
Avg Comments
11
Predominantly men · mostly 18–34
Typical for Fitness creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Engagement
0.81%
Brian Kula's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Brian Kula is estimated at $290 to $530. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.