Brad Binder runs a verified Sports creator account based in South Africa with 361.6K followers on Instagram. To date Brad Binder has posted 846 times, currently around 4 posts a week. Typical posts draw 1,562 likes and 20 comments, putting engagement at 0.44%.
Bradbinder has built an audience of 361.6K followers on Instagram over 846 posts as a Sports account.
Among 319 Sports accounts with 100K–1M followers in the InstME index, Bradbinder's 0.44% engagement rate comes in in the bottom quarter (median: 1.48%).
Roughly one in 78 likes comes with a comment, an audience that mostly engages through likes.
Posting frequency for Bradbinder sits at about 4 posts per week.
Bradbinder comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
The account follows just 691 others against 361.6K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,300–$2,400
Based on 361.6K followers and a 0.44% engagement rate, a single sponsored post by Bradbinder is worth an estimated $1,300–$2,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Bradbinder | Cohort median |
|---|---|---|
| Engagement rate | 0.44% | 1.48% |
| Average likes | 1,562 | 4,134 |
| Average comments | 20 | 59 |
| Posts per week | 4.25 | 1.53 |
Median values from 319 Sports accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bradbinder | Cohort median |
|---|---|---|
| Engagement rate | 0.44% | 1.02% |
| Average likes | 1,562 | 2,318 |
| Average comments | 20 | 50 |
| Posts per week | 4.25 | 0.97 |
Median values from 111 accounts in South Africa with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Brad Binder is a verified sports creator based in South Africa on Instagram, with 361.6K followers.
Brad Binder posts on Instagram as @bradbinder.
Brad Binder has 361,581 followers on Instagram (361.6K) as of Jul 10, 2026.
Brad Binder's engagement rate is 0.44%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.48%) for Sports accounts with 100K–1M followers in the InstME index.
Posts by Brad Binder average 1,562 likes and 20 comments.
Brad Binder posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of Brad Binder's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
846
Avg Comments
20
Predominantly men · mostly 18–34
Typical for Sports creators in South Africa, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
Engagement
2.79%
Brad Binder is registered as a creator account on Instagram and is verified.
Brad Binder is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 846 posts.
Brad Binder's profile places the account in South Africa. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Brad Binder carries the blue verified badge on Instagram.
A sponsored post from Brad Binder is estimated at $1,300 to $2,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
