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Followers
2.5K
Following
58
Total Posts
Engagement Rate
1.02%
Avg Likes
23
Avg Comments
On Instagram, bp Australia is a verified Food brand with an audience of 2.5K. bp Australia has shared 304 posts to date, currently around 4 posts a week. Typical posts draw 23 likes and 2 comments, putting engagement at 1.02%.
On Instagram, Bp.australia runs a Food account that has published 304 posts and gathered 2.5K followers.
Bp.australia has an engagement rate of 1.02%, which is below the median of 2.81% for Food accounts with 1K–10K followers, based on 4,339 accounts in the InstME index.
The like-to-comment split is roughly 10 to one, indicating an unusually discussion-heavy audience.
In recent weeks Bp.australia has kept to about 4 posts per week.
Estimated sponsored-post value
$9–$17
Based on 2.5K followers and a 1.02% engagement rate, a single sponsored post by Bp.australia is worth an estimated $9–$17. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Bp.australia | Cohort median |
|---|---|---|
| Engagement rate | 1.02% | 2.81% |
| Average likes | 23 | 86 |
| Average comments | 2 | 6 |
| Posts per week | 3.59 | 0.42 |
Median values from 4,339 Food accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 28, 2026
bp Australia is a verified food brand on Instagram, with 2.5K followers.
bp Australia posts on Instagram as @bp.australia.
bp Australia has 2,502 followers on Instagram (2.5K) as of Aug 28, 2026.
bp Australia's engagement rate is 1.02%, calculated from average likes and comments per post relative to followers. That is below the median of 2.81% for Food accounts with 1K–10K followers in the InstME index.
Posts by bp Australia average 23 likes and 2 comments.
bp Australia posts about 4 times per week on average.
bp Australia is registered as a business account on Instagram and is verified.
bp Australia is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 304 posts.
Yes. bp Australia carries the blue verified badge on Instagram.
304
2
Posts / Week
3.59
Growth Score
20.4 / 100
Last Post
2 days ago
Engagement
2.1%
A sponsored post from bp Australia is estimated at $9 to $17. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.