Reaching 13.6K followers on Instagram, Boursinuk is a verified Food brand based in United Kingdom. The account has published 281 posts, currently less than one post a week. Typical posts draw 351 likes and 4 comments, putting engagement at 2.61%.
Boursinuk's Instagram presence spans 281 posts and 13.6K followers, profiling it as a Food account.
For Food accounts with 10K–100K followers, Boursinuk's 2.61% engagement rate is in the top quarter (median: 0.75%), a read from 7,981 accounts in the InstME index.
The audience comments once per 92 likes on average, an audience that mostly engages through likes.
Boursinuk's recent cadence works out to less than one post per week.
Estimated sponsored-post value
$120–$230
Based on 13.6K followers and a 2.61% engagement rate, a single sponsored post by Boursinuk is worth an estimated $120–$230. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Boursinuk | Cohort median |
|---|---|---|
| Engagement rate | 2.61% | 0.75% |
| Average likes | 351 | 177 |
| Average comments | 4 | 10 |
| Posts per week | 0.79 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Boursinuk | Cohort median |
|---|---|---|
| Engagement rate | 2.61% | 0.62% |
| Average likes | 351 | 150 |
| Average comments | 4 | 9 |
| Posts per week | 0.79 | 0.95 |
Median values from 327 Food accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Boursinuk is a verified food brand based in United Kingdom on Instagram, with 13.6K followers.
Boursinuk has 13,595 followers on Instagram (13.6K) as of Jul 15, 2026.
Boursinuk's engagement rate is 2.61%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by Boursinuk average 351 likes and 4 comments.
Boursinuk posts less than once a week on average.
Boursinuk is registered as a business account on Instagram and is verified.
Boursinuk is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 281 posts.
Boursinuk's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
281
Avg Comments
4
Engagement
0.05%
Yes. Boursinuk carries the blue verified badge on Instagram.
A sponsored post from Boursinuk is estimated at $120 to $230. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.