I make things and take pictures of them.
Outreach This Creator For FreeFollowers
348.2K
Following
388
Total Posts
Engagement Rate
0.87%
Avg Likes
2,958
Avg Comments
Jason Hibbs is a verified Lifestyle brand. The account has built 348.2K followers on Instagram. The account has published 2,770 posts, currently around 1 post a week. Engagement runs at 0.87%, or about 2,958 likes and 69 comments per post.
Counting 348.2K followers and 2,770 posts, Bourbonmoth sits in the InstME index as a Lifestyle account.
Compared with 826 other Lifestyle accounts with 100K–1M followers in the InstME index, Bourbonmoth's 0.87% engagement rate is in the bottom quarter (median: 2.99%).
Followers weigh in with a comment about every 43 likes, a healthy amount of conversation.
Lately Bourbonmoth has been publishing about one post per week.
With 348.2K followers but only 388 accounts followed back, Bourbonmoth shows the ratio of a well-established account.
Estimated sponsored-post value
$1,200–$2,300
Based on 348.2K followers and a 0.87% engagement rate, a single sponsored post by Bourbonmoth is worth an estimated $1,200–$2,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Bourbonmoth | Cohort median |
|---|---|---|
| Engagement rate | 0.87% | 2.99% |
| Average likes | 2,958 | 7,188 |
| Average comments | 69 | 111 |
| Posts per week | 1.22 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Jason Hibbs is a verified lifestyle brand on Instagram, with 348.2K followers.
Jason Hibbs posts on Instagram as @bourbonmoth.
Jason Hibbs has 348,191 followers on Instagram (348.2K) as of Jul 15, 2026.
Jason Hibbs's engagement rate is 0.87%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.99%) for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by Jason Hibbs average 2,958 likes and 69 comments.
Jason Hibbs posts about 1 time per week on average.
Jason Hibbs is registered as a business account on Instagram and is verified.
Jason Hibbs is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 2,770 posts.
Yes. Jason Hibbs carries the blue verified badge on Instagram.
2,770
69
Posts / Week
1.22
Growth Score
17.4 / 100
Follower Ratio
897.4×
996.1K
Engagement
6.61%
A sponsored post from Jason Hibbs is estimated at $1,200 to $2,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
