London’s oldest food market.
Outreach This Creator For FreeFollowers
589.1K
Following
1.1K
Total Posts
Engagement Rate
0.09%
Avg Likes
519
Avg Comments
Borough Market is a verified Food brand based in United Kingdom, with 589.1K followers on Instagram. The account has published 5,585 posts, currently around 4 posts a week. Engagement runs at 0.09%, or about 519 likes and 14 comments per post.
Boroughmarket's Instagram presence spans 5,585 posts and 589.1K followers, profiling it as a Food account.
For Food accounts with 100K–1M followers, Boroughmarket's 0.09% engagement rate is in the bottom quarter (median: 0.74%), a read from 1,551 accounts in the InstME index.
Followers leave about one comment for every 38 likes, a healthy amount of conversation.
Boroughmarket's recent cadence works out to about 4 posts per week.
Boroughmarket follows only 1,148 accounts while being followed by 589.1K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$2,100–$3,800
Based on 589.1K followers and a 0.09% engagement rate, a single sponsored post by Boroughmarket is worth an estimated $2,100–$3,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Boroughmarket | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 0.74% |
| Average likes | 519 | 1,665 |
| Average comments | 14 | 54 |
| Posts per week | 3.85 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Boroughmarket | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 0.7% |
| Average likes | 519 | 1,471 |
| Average comments | 14 | 54 |
| Posts per week | 3.85 | 1.21 |
Median values from 74 Food accounts in United Kingdom with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Borough Market is a verified food brand based in United Kingdom on Instagram, with 589.1K followers.
Borough Market posts on Instagram as @boroughmarket.
Borough Market has 589,090 followers on Instagram (589.1K) as of Jul 13, 2026.
Borough Market's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Borough Market average 519 likes and 14 comments.
Borough Market posts about 4 times per week on average.
Borough Market is registered as a business account on Instagram and is verified.
Borough Market is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 5,585 posts.
Borough Market's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
5,585
14
Posts / Week
3.85
Growth Score
1.8 / 100
Follower Ratio
513.1×
Engagement
4.33%
Yes. Borough Market carries the blue verified badge on Instagram.
A sponsored post from Borough Market is estimated at $2,100 to $3,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.