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On Instagram, Bonprix is a verified Clothing (Brand) brand with an audience of 1.1M. Bonprix has shared 1,578 posts to date, currently around 10 posts a week. Engagement runs at 0.02%, or about 233 likes and 10 comments per post.
Bonprix's Instagram presence spans 1,578 posts and 1.1M followers, profiling it as a Clothing (Brand) account.
A typical post by Bonprix collects about 233 likes and 10 comments, roughly one interaction for every 4,343 followers.
Followers leave about one comment for every 24 likes, a healthy amount of conversation.
In recent weeks Bonprix has kept to about 10 posts per week, more than one per day.
Bonprix follows only 749 accounts while being followed by 1.1M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$3,700–$6,800
Based on 1.1M followers and a 0.02% engagement rate, a single sponsored post by Bonprix is worth an estimated $3,700–$6,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Clothing (Brand)
| Metric | Bonprix | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 1.02% |
| Average likes | 233 | 25,711 |
| Average comments | 10 | 376 |
| Posts per week | 10.42 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Bonprix is a verified clothing (brand) brand on Instagram, with 1.1M followers.
Bonprix has 1,051,708 followers on Instagram (1.1M) as of Jul 10, 2026.
Bonprix's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers.
Posts by Bonprix average 233 likes and 10 comments.
Bonprix posts about 10 times per week on average.
Bonprix is registered as a business account on Instagram and is verified.
Bonprix is categorized as a clothing (brand) account in the InstME index, based on the profile's bio and Instagram category across 1,578 posts.
Yes. Bonprix carries the blue verified badge on Instagram.
A sponsored post from Bonprix is estimated at $3,700 to $6,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
1,578
Avg Comments
10
Engagement
0.16%
