@
InfluencerDigital creator
The largest independent BMW magazine since 2006 First with the news. Honest reviews. Real driving. New content daily — never miss a launch bmwblog.com
www.bmwblog.comAudience
Browse top profilesFollowers
615K
Following
1.9K
Total Posts
Engagement & Performance
Engagement Rate
19.52%
Avg Likes
119,788
Avg Comments
What the numbers say about @bmwblog
@bmwblog is a Lifestyle account on Instagram with 615K followers and 13,440 published posts.
@bmwblog has an engagement rate of 19.52%, which is in the top quarter (median: 3.59%) for Lifestyle accounts with 100K–1M followers, based on 343 accounts in the InstME index.
Followers leave about one comment for every 446 likes — an audience that mostly engages through likes.
@bmwblog currently publishes less than one post per week.
The account follows just 1,941 others against 615K followers — a ratio typical of established creators and brands.
@bmwblog vs similar accounts
| Metric | @bmwblog | Cohort median |
|---|---|---|
| Engagement rate | 19.52% | 3.59% |
| Average likes | 119,788 | 9,284 |
| Average comments | 268 | 120 |
| Posts per week | 0.07 | 0.43 |
Median values from 343 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 9, 2026
How @bmwblog's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @bmwblog: (119,788 avg likes + 268 avg comments) ÷ 614,977 followers × 100 ≈ 19.52%.
Frequently asked questions about @bmwblog
How many followers does @bmwblog have?
@bmwblog has 614,977 followers on Instagram (615K) as of Jul 9, 2026.
What is @bmwblog's engagement rate?
@bmwblog's engagement rate is 19.52%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 3.59%) for Lifestyle accounts with 100K–1M followers in the InstME index.
How many likes does @bmwblog average per post?
Posts by @bmwblog average 119,788 likes and 268 comments.
How often does @bmwblog post on Instagram?
@bmwblog posts less than once a week on average.
Is @bmwblog a business or creator account?
@bmwblog is registered as a creator account on Instagram.
