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Outreach This Creator For FreeB&M France is a Shopping & retail brand on Instagram based in France, tracked in the InstME index with 215.6K followers. To date B&M France has posted 5,094 times, currently around 2 posts a week. Posts average 1,027 likes and 7 comments, an engagement rate of 0.48%.
The Shopping & retail account Bm_france_officiel has posted 5,094 times on Instagram and drawn 215.6K followers.
Across recent posts, Bm_france_officiel picks up 1,027 likes and 7 comments on average, one interaction per 209 followers.
Followers weigh in with a comment about every 158 likes, an audience that mostly engages through likes.
Recent posting activity averages about one post per week.
The account follows just 134 others against 215.6K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$750–$1,400
Based on 215.6K followers and a 0.48% engagement rate, a single sponsored post by Bm_france_officiel is worth an estimated $750–$1,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Shopping & retail
| Metric | Bm_france_officiel | Cohort median |
|---|---|---|
| Engagement rate | 0.48% | 1.25% |
| Average likes | 1,027 | 2,985 |
| Average comments | 7 | 73 |
| Posts per week | 1.66 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bm_france_officiel | Cohort median |
|---|---|---|
| Engagement rate | 0.48% | 0.97% |
| Average likes | 1,027 | 2,217 |
| Average comments | 7 | 47 |
| Posts per week | 1.66 | 1.37 |
Median values from 535 accounts in France with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 16, 2026
B&M France is a shopping & retail brand based in France on Instagram, with 215.6K followers.
B&M France posts on Instagram as @bm_france_officiel.
B&M France has 215,641 followers on Instagram (215.6K) as of Sep 16, 2026.
B&M France's engagement rate is 0.48%, calculated from average likes and comments per post relative to followers.
Posts by B&M France average 1,027 likes and 7 comments.
B&M France posts about 2 times per week on average.
B&M France is registered as a business account on Instagram.
B&M France is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 5,094 posts.
B&M France's profile places the account in France. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
5,094
Avg Comments
7
Engagement
0.11%
A sponsored post from B&M France is estimated at $750 to $1,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
