Builtdifferent runs a verified Fitness creator account with 74.1K followers on Instagram. To date Builtdifferent has posted 342 times, currently less than one post a week. Posts average 188 likes and 12 comments, an engagement rate of 0.27%.
As a Fitness account, Bltdifferent reaches 74.1K followers on Instagram across 342 published posts.
Bltdifferent's 0.27% engagement rate is in the bottom quarter (median: 2.04%) among Fitness accounts with 10K–100K followers, measured across 6,024 accounts in the InstME index.
Followers weigh in with a comment about every 16 likes, an unusually discussion-heavy audience.
Bltdifferent maintains a rhythm of less than one post per week.
The account follows just 111 others against 74.1K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$260–$480
Based on 74.1K followers and a 0.27% engagement rate, a single sponsored post by Bltdifferent is worth an estimated $260–$480. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
| Metric | Bltdifferent | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 2.04% |
| Average likes | 188 | 523 |
| Average comments | 12 | 23 |
| Posts per week | 0.95 | 0.28 |
Median values from 6,024 Fitness accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 16, 2026
Builtdifferent is a verified fitness creator on Instagram, with 74.1K followers.
Builtdifferent posts on Instagram as @bltdifferent.
Builtdifferent has 74,143 followers on Instagram (74.1K) as of Sep 16, 2026.
Builtdifferent's engagement rate is 0.27%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.04%) for Fitness accounts with 10K–100K followers in the InstME index.
Posts by Builtdifferent average 188 likes and 12 comments.
Builtdifferent posts less than once a week on average.
Builtdifferent is registered as a creator account on Instagram and is verified.
Total Posts
342
Avg Comments
12
220.1K
Engagement
0.85%
Builtdifferent is categorized as a fitness account in the InstME index, based on the profile's bio and Instagram category across 342 posts.
Yes. Builtdifferent carries the blue verified badge on Instagram.
A sponsored post from Builtdifferent is estimated at $260 to $480. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
