The largest touring marketplace for Black-owned businesses ✨ 📍 LA: 8/15 | Chicago: 8/30 ⬇️ Apply to be a Vendor
Followers
189.6K
Following
392
Total Posts
Engagement Rate
1.02%
Avg Likes
1,795
Avg Comments
Black on the Block® runs a verified business account account with 189.6K followers on Instagram. Black on the Block® has shared 1,339 posts to date, currently less than one post a week. Engagement runs at 1.02%, or about 1,795 likes and 143 comments per post.
Blackxtheblock has built an audience of 189.6K followers on Instagram over 1,339 posts as a business account.
Across recent posts, Blackxtheblock picks up 1,795 likes and 143 comments on average, one interaction per 98 followers.
Followers weigh in with a comment about every 13 likes, an unusually discussion-heavy audience.
Lately Blackxtheblock has been publishing less than one post per week.
The account follows just 392 others against 189.6K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$680–$1,300
Based on 189.6K followers and a 1.02% engagement rate, a single sponsored post by Blackxtheblock is worth an estimated $680–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Blackxtheblock | Cohort median |
|---|---|---|
| Engagement rate | 1.02% | 1.25% |
| Average likes | 1,795 | 2,985 |
| Average comments | 143 | 73 |
| Posts per week | 0.2 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Black on the Block® is a verified Instagram brand on Instagram, with 189.6K followers.
Black on the Block® posts on Instagram as @blackxtheblock.
Black on the Block® has 189,613 followers on Instagram (189.6K) as of Jul 15, 2026.
Black on the Block®'s engagement rate is 1.02%, calculated from average likes and comments per post relative to followers.
Posts by Black on the Block® average 1,795 likes and 143 comments.
Black on the Block® posts less than once a week on average.
Black on the Block® is registered as a business account on Instagram and is verified.
Yes. Black on the Block® carries the blue verified badge on Instagram.
A sponsored post from Black on the Block® is estimated at $680 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,339
143
Posts / Week
0.2
Growth Score
20.4 / 100
Follower Ratio
483.7×
Engagement
10.84%
