Followers
2K
Following
1.2K
Total Posts
Engagement Rate
2.15%
Avg Likes
42
Avg Comments
Black Masala is a Music brand, with 2K followers on Instagram. Black Masala has shared 477 posts to date, currently less than one post a week. Typical posts draw 42 likes and 2 comments, putting engagement at 2.15%.
Blackmasala operates a Music account on Instagram, pairing 2K followers with 477 posts.
Blackmasala records a 2.15% engagement rate, in the bottom quarter (median: 5.45%) for the 33,328 Music accounts with 1K–10K followers tracked in the InstME index.
The audience comments once per 27 likes on average, a healthy amount of conversation.
Blackmasala currently publishes less than one post per week.
InstME's checks rate Blackmasala's audience 94/100, flagging roughly 5% as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$15–$29
Based on 2K followers and a 2.15% engagement rate, a single sponsored post by Blackmasala is worth an estimated $15–$29. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Blackmasala | Cohort median |
|---|---|---|
| Engagement rate | 2.15% | 5.45% |
| Average likes | 42 | 136 |
| Average comments | 2 | 15 |
| Posts per week | 0.68 | 0.24 |
Median values from 33,328 Music accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Black Masala is a music brand on Instagram, with 2K followers.
Black Masala posts on Instagram as @blackmasala.
Black Masala has 2,045 followers on Instagram (2K) as of Jul 14, 2026.
Black Masala's engagement rate is 2.15%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 5.45%) for Music accounts with 1K–10K followers in the InstME index.
Posts by Black Masala average 42 likes and 2 comments.
Black Masala posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Black Masala's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Black Masala is registered as a business account on Instagram.
Black Masala is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 477 posts.
477
2
Posts / Week
0.68
Growth Score
43 / 100
ER Rank
26th
More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Engagement
15.61%
A sponsored post from Black Masala is estimated at $15 to $29. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
