CEO of Blackdiamondinc & @shopeight18 @carliesatasteofsoul Manager @thehollywoodtwins Email Founder
Carla Sheppard is a Business brand based in United States. The account has built 18.6K followers on Instagram. The account has published 4,762 posts, currently less than one post a week. Engagement runs at 1.07%, or about 164 likes and 35 comments per post.
Counting 18.6K followers and 4,762 posts, Blackdiamondinc sits in the InstME index as a Business account.
Benchmarked against 5,335 Business accounts with 10K–100K followers, Blackdiamondinc posts a 1.07% engagement rate that is below the median of 1.46%.
Followers weigh in with a comment about every 5 likes, an unusually discussion-heavy audience.
Blackdiamondinc's output runs to less than one post per week.
Estimated sponsored-post value
$70–$130
Based on 18.6K followers and a 1.07% engagement rate, a single sponsored post by Blackdiamondinc is worth an estimated $70–$130. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Blackdiamondinc | Cohort median |
|---|---|---|
| Engagement rate | 1.07% | 1.46% |
| Average likes | 164 | 334 |
| Average comments | 35 | 22 |
| Posts per week | 0.06 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Blackdiamondinc | Cohort median |
|---|---|---|
| Engagement rate | 1.07% | 1.1% |
| Average likes | 164 | 228 |
| Average comments | 35 | 14 |
| Posts per week | 0.06 | 0.34 |
Median values from 1,074 Business accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 5, 2026
Carla Sheppard is a business brand based in United States on Instagram, with 18.6K followers.
Carla Sheppard posts on Instagram as @blackdiamondinc.
Carla Sheppard has 18,626 followers on Instagram (18.6K) as of Sep 5, 2026.
Carla Sheppard's engagement rate is 1.07%, calculated from average likes and comments per post relative to followers. That is below the median of 1.46% for Business accounts with 10K–100K followers in the InstME index.
Posts by Carla Sheppard average 164 likes and 35 comments.
Carla Sheppard posts less than once a week on average.
Carla Sheppard is registered as a business account on Instagram.
Carla Sheppard is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 4,762 posts.
Carla Sheppard's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
35
Engagement
0.66%
A sponsored post from Carla Sheppard is estimated at $70 to $130. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
