Pulling back the curtain on the business of the business.
Outreach This Creator For FreeFollowers
2.5K
Following
110
Total Posts
Engagement Rate
2.03%
Avg Likes
49
Avg Comments
The Business of Broadway is a Business creator. The account has built 2.5K followers on Instagram. To date The Business of Broadway has posted 360 times, currently less than one post a week. Posts average 49 likes and 2 comments, an engagement rate of 2.03%.
Bizofbway has built an audience of 2.5K followers on Instagram over 360 posts as a Business account.
Among 5,774 Business accounts with 1K–10K followers in the InstME index, Bizofbway's 2.03% engagement rate comes in below the median of 4.58%.
One comment lands for every 24 likes, which reads as a healthy amount of conversation.
Lately Bizofbway has been publishing less than one post per week.
Estimated sponsored-post value
$18–$33
Based on 2.5K followers and a 2.03% engagement rate, a single sponsored post by Bizofbway is worth an estimated $18–$33. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Bizofbway | Cohort median |
|---|---|---|
| Engagement rate | 2.03% | 4.58% |
| Average likes | 49 | 120 |
| Average comments | 2 | 13 |
| Posts per week | 0.12 | 0.24 |
Median values from 5,774 Business accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
The Business of Broadway is a business creator on Instagram, with 2.5K followers.
The Business of Broadway posts on Instagram as @bizofbway.
The Business of Broadway has 2,515 followers on Instagram (2.5K) as of Jul 12, 2026.
The Business of Broadway's engagement rate is 2.03%, calculated from average likes and comments per post relative to followers. That is below the median of 4.58% for Business accounts with 1K–10K followers in the InstME index.
Posts by The Business of Broadway average 49 likes and 2 comments.
The Business of Broadway posts less than once a week on average.
The Business of Broadway is registered as a creator account on Instagram.
The Business of Broadway is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 360 posts.
360
2
Posts / Week
0.12
Growth Score
40.6 / 100
Follower Ratio
22.9×
Engagement
1.58%
A sponsored post from The Business of Broadway is estimated at $18 to $33. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
