2026 Austin Chronicle Best Of Austin Winner! Austin's Queer-Woman-Veteran-owned indie bookstore Sat-Sun 10 am-6 pm Tues-Fri 11 am-6 pm Closed Mondays
Outreach This Creator For FreeReaching 11K followers on Instagram, Birdhouse Books and Gifts is a Business brand based in United States. To date Birdhouse Books and Gifts has posted 731 times, currently around 2 posts a week. Typical posts draw 93 likes and 10 comments, putting engagement at 0.93%.
With 11K followers across 731 posts, Birdhousebooksatx is one of the Business accounts tracked in the InstME index.
Against 5,335 Business accounts with 10K–100K followers in the InstME index, Birdhousebooksatx's 0.93% engagement rate lands below the median of 1.46%.
The audience comments once per 9 likes on average, an unusually discussion-heavy audience.
Video posts from Birdhousebooksatx average 1.3K views.
Birdhousebooksatx keeps a posting cadence of about one post per week.
Quality checks give Birdhousebooksatx 94/100; around 5% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$39–$72
Based on 11K followers and a 0.93% engagement rate, a single sponsored post by Birdhousebooksatx is worth an estimated $39–$72. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Birdhousebooksatx | Cohort median |
|---|---|---|
| Engagement rate | 0.93% | 1.46% |
| Average likes | 93 | 334 |
| Average comments | 10 | 22 |
| Posts per week | 1.55 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Birdhousebooksatx | Cohort median |
|---|---|---|
| Engagement rate | 0.93% | 1.1% |
| Average likes | 93 | 228 |
| Average comments | 10 | 14 |
| Posts per week | 1.55 | 0.34 |
Median values from 1,074 Business accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Birdhouse Books and Gifts is a business brand based in United States on Instagram, with 11K followers.
Birdhouse Books and Gifts posts on Instagram as @birdhousebooksatx.
Birdhouse Books and Gifts has 11,046 followers on Instagram (11K) as of Aug 11, 2026.
Birdhouse Books and Gifts's engagement rate is 0.93%, calculated from average likes and comments per post relative to followers. That is below the median of 1.46% for Business accounts with 10K–100K followers in the InstME index.
Posts by Birdhouse Books and Gifts average 93 likes and 10 comments.
Birdhouse Books and Gifts posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 5% of Birdhouse Books and Gifts's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
731
Avg Comments
10
Predominantly men · mostly 25–44
Typical for Business creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Engagement
0.57%
Birdhouse Books and Gifts is registered as a business account on Instagram.
Birdhouse Books and Gifts is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 731 posts.
Birdhouse Books and Gifts's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Birdhouse Books and Gifts is estimated at $39 to $72. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
