BILLY'S ENT is a Fashion brand based in Japan, with 116.3K followers on Instagram. The account has published 22,502 posts, currently around 2 posts a week. Posts average 105 likes, an engagement rate of 0.09%.
Tracked in the InstME index, Billys_tokyo is a Fashion account with 116.3K followers and a back catalogue of 22,502 posts.
Billys_tokyo records a 0.09% engagement rate, in the bottom quarter (median: 0.86%) for the 2,126 Fashion accounts with 100K–1M followers tracked in the InstME index.
In recent weeks Billys_tokyo has kept to about 2 posts per week.
Billys_tokyo keeps its following list short (22) relative to 116.3K followers, as established creators and brands tend to.
Estimated sponsored-post value
$410–$760
Based on 116.3K followers and a 0.09% engagement rate, a single sponsored post by Billys_tokyo is worth an estimated $410–$760. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators in Japan, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
| Metric | Billys_tokyo | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 0.86% |
| Average likes | 105 | 1,969 |
| Posts per week | 2.35 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Billys_tokyo | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 1.25% |
| Average likes | 105 | 3,244 |
| Posts per week | 2.35 | 0.8 |
Median values from 245 accounts in Japan with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 12, 2026
BILLY'S ENT is a fashion brand based in Japan on Instagram, with 116.3K followers.
BILLY'S ENT posts on Instagram as @billys_tokyo.
BILLY'S ENT has 116,294 followers on Instagram (116.3K) as of Sep 12, 2026.
BILLY'S ENT's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.86%) for Fashion accounts with 100K–1M followers in the InstME index.
Posts by BILLY'S ENT average 105 likes.
BILLY'S ENT posts about 2 times per week on average.
BILLY'S ENT is registered as a business account on Instagram.
BILLY'S ENT is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 22,502 posts.
BILLY'S ENT's profile places the account in Japan. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Posts / Week
2.35
Engagement
0.31%
A sponsored post from BILLY'S ENT is estimated at $410 to $760. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
