BILLA is a verified business account based in Austria, with 123.7K followers on Instagram. To date BILLA has posted 4,066 times, currently around 8 posts a week. Typical posts draw 458 likes and 8 comments, putting engagement at 0.38%.
With 123.7K followers across 4,066 posts, Billa_at is one of the business accounts tracked in the InstME index.
Measured against other accounts with 100K–1M followers, Billa_at's 0.38% engagement rate lands in the bottom 30%.
At one comment per 54 likes, the ratio points to a healthy amount of conversation.
Video posts average 119.5K views, reaching roughly 97% of Billa_at's follower base per post.
In recent weeks Billa_at has kept to about 8 posts per week, more than one per day.
Billa_at scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Billa_at keeps its following list short (928) relative to 123.7K followers, as established creators and brands tend to.
Estimated sponsored-post value
$430–$800
Based on 123.7K followers and a 0.38% engagement rate, a single sponsored post by Billa_at is worth an estimated $430–$800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Billa_at | Cohort median |
|---|---|---|
| Engagement rate | 0.38% | 1.25% |
| Average likes | 458 | 2,985 |
| Average comments | 8 | 73 |
| Posts per week | 8.33 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Billa_at | Cohort median |
|---|---|---|
| Engagement rate | 0.38% | 1.29% |
| Average likes | 458 | 2,543 |
| Average comments | 8 | 51 |
| Posts per week | 8.33 | 0.95 |
Median values from 38 accounts in Austria with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 9, 2026
BILLA is a verified Instagram brand based in Austria on Instagram, with 123.7K followers.
BILLA posts on Instagram as @billa_at.
BILLA has 123,661 followers on Instagram (123.7K) as of Aug 9, 2026.
BILLA's engagement rate is 0.38%, calculated from average likes and comments per post relative to followers.
Posts by BILLA average 458 likes and 8 comments.
BILLA posts about 8 times per week on average.
InstME's audience-quality analysis estimates about 0% of BILLA's followers are low-quality or inactive, giving an audience-quality score of 100/100.
BILLA is registered as a business account on Instagram and is verified.
Total Posts
4,066
Avg Comments
8
Engagement
1%
BILLA's profile places the account in Austria. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. BILLA carries the blue verified badge on Instagram.
A sponsored post from BILLA is estimated at $430 to $800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
