Followers
9K
Following
1K
Total Posts
Engagement Rate
6.55%
Avg Likes
569
Avg Comments
Matt Williams runs an Instagram creator account with 9K followers on Instagram. To date Matt Williams has posted 17 times, currently less than one post a week. Typical posts draw 569 likes and 22 comments, putting engagement at 6.55%.
Bigsmatt is a creator account whose 17 posts have grown a following of 9K on Instagram.
On average, Bigsmatt's posts earn 569 likes and 22 comments, about one interaction per 15 followers.
The comment-to-like ratio works out to one comment per 26 likes, pointing to a healthy amount of conversation.
Bigsmatt's output runs to less than one post per week.
Estimated sponsored-post value
$130–$230
Based on 9K followers and a 6.55% engagement rate, a single sponsored post by Bigsmatt is worth an estimated $130–$230. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Bigsmatt | Cohort median |
|---|---|---|
| Engagement rate | 6.55% | 5.05% |
| Average likes | 569 | 127 |
| Average comments | 22 | 12 |
| Posts per week | 0.03 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Matt Williams is a Instagram creator on Instagram, with 9K followers.
Matt Williams posts on Instagram as @bigsmatt.
Matt Williams has 9,028 followers on Instagram (9K) as of Jul 12, 2026.
Matt Williams's engagement rate is 6.55%, calculated from average likes and comments per post relative to followers.
Posts by Matt Williams average 569 likes and 22 comments.
Matt Williams posts less than once a week on average.
Matt Williams is registered as a creator account on Instagram.
A sponsored post from Matt Williams is estimated at $130 to $230. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
17
22
Posts / Week
0.03
Growth Score
100 / 100
Follower Ratio
8.9×
Engagement
100%
