DC’s Classic Rock & Home of the Washington Commanders @radiobigrig @scottstruber @tessadrives
BIG100 is a Business brand, with 3.9K followers on Instagram. The account posts mainly around business and home & diy topics. BIG100 has shared 3,317 posts to date, currently around 12 posts a week. Typical posts draw 20 likes and 2 comments, putting engagement at 0.55%.
Big100radio's Instagram presence spans 3,317 posts and 3.9K followers, profiling it as a Business account.
For Business accounts with 1K–10K followers, Big100radio's 0.55% engagement rate is in the bottom quarter (median: 4.58%), a read from 5,774 accounts in the InstME index.
Over recent weeks, Big100radio has published about 12 posts per week, more than one per day.
Estimated sponsored-post value
$14–$25
Based on 3.9K followers and a 0.55% engagement rate, a single sponsored post by Big100radio is worth an estimated $14–$25. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Home & DIY
| Metric | Big100radio | Cohort median |
|---|---|---|
| Engagement rate | 0.55% | 4.58% |
| Average likes | 20 | 120 |
| Average comments | 2 | 13 |
| Posts per week | 11.73 | 0.24 |
Median values from 5,774 Business accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 4, 2026
BIG100 is a business brand on Instagram, with 3.9K followers.
BIG100 posts on Instagram as @big100radio.
BIG100 has 3,892 followers on Instagram (3.9K) as of Sep 4, 2026.
BIG100's engagement rate is 0.55%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 4.58%) for Business accounts with 1K–10K followers in the InstME index.
Posts by BIG100 average 20 likes and 2 comments.
BIG100 posts about 12 times per week on average.
BIG100 is registered as a business account on Instagram.
BIG100 is categorized as a business and home & diy account in the InstME index, based on the profile's bio and Instagram category across 3,317 posts.
Total Posts
3,317
Avg Comments
2
Engagement
2.02%
A sponsored post from BIG100 is estimated at $14 to $25. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.