2018.2-2026.1 “𝙍𝙀𝘼𝙇 𝘽𝙀𝘼𝙐𝙏𝙔. 𝙉𝙊 𝙁𝘼𝙆𝙀𝙎.” Beauty Product Reviews, Tips & Trends by Beauty Journalists 🇯🇵 ビューティデプトは編集者の猪狩幸子 @sachiko_igari_ が発信する美容メディアです。
Outreach This Creator For FreeFollowers
17.7K
Following
166
Total Posts
Engagement Rate
1.09%
Avg Likes
190
Avg Comments
BEAUTY DEPT is a Beauty creator on Instagram based in Japan, tracked in the InstME index with 17.7K followers. To date BEAUTY DEPT has posted 494 times, currently around 2 posts a week. Typical posts draw 190 likes and 3 comments, putting engagement at 1.09%.
Beauty_dept_tokyo is a Beauty account on Instagram with 17.7K followers and 494 published posts.
Benchmarked against 5,414 Beauty accounts with 10K–100K followers, Beauty_dept_tokyo posts a 1.09% engagement rate that is above the median of 0.57%.
One comment lands for every 55 likes, which reads as a healthy amount of conversation.
Lately Beauty_dept_tokyo has been publishing about one post per week.
With 17.7K followers but only 166 accounts followed back, Beauty_dept_tokyo shows the ratio of a well-established account.
Estimated sponsored-post value
$67–$130
Based on 17.7K followers and a 1.09% engagement rate, a single sponsored post by Beauty_dept_tokyo is worth an estimated $67–$130. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in Japan, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Beauty_dept_tokyo | Cohort median |
|---|---|---|
| Engagement rate | 1.09% | 0.57% |
| Average likes | 190 | 134 |
| Average comments | 3 | 12 |
| Posts per week | 1.95 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Beauty_dept_tokyo | Cohort median |
|---|---|---|
| Engagement rate | 1.09% | 0.42% |
| Average likes | 190 | 126 |
| Average comments | 3 | 2 |
| Posts per week | 1.95 | 0.9 |
Median values from 78 Beauty accounts in Japan with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Jul 15, 2026
BEAUTY DEPT is a beauty creator based in Japan on Instagram, with 17.7K followers.
BEAUTY DEPT posts on Instagram as @beauty_dept_tokyo.
BEAUTY DEPT has 17,687 followers on Instagram (17.7K) as of Jul 15, 2026.
BEAUTY DEPT's engagement rate is 1.09%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by BEAUTY DEPT average 190 likes and 3 comments.
BEAUTY DEPT posts about 2 times per week on average.
BEAUTY DEPT is registered as a creator account on Instagram.
BEAUTY DEPT is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 494 posts.
BEAUTY DEPT's profile places the account in Japan. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
494
3
Posts / Week
1.95
Growth Score
21.8 / 100
Follower Ratio
106.5×
Engagement
0.29%
A sponsored post from BEAUTY DEPT is estimated at $67 to $130. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
