Bringing you closer to nature with expert advice, conservation news, the best nature writing and stunning wildlife photography. Tag #BBCWildlifePOTD
Outreach This Creator For FreeBBC Wildlife Magazine is a Photography brand based in United Kingdom. The account has built 181.5K followers on Instagram. To date BBC Wildlife Magazine has posted 2,804 times, currently around 2 posts a week. Posts average 673 likes and 27 comments, an engagement rate of 0.39%.
Counting 181.5K followers and 2,804 posts, Bbcwildlifemagazine sits in the InstME index as a Photography account.
Benchmarked against 587 Photography accounts with 100K–1M followers, Bbcwildlifemagazine posts a 0.39% engagement rate that is below the median of 1.23%.
Followers weigh in with a comment about every 25 likes, a healthy amount of conversation.
Bbcwildlifemagazine's output runs to about one post per week.
Estimated sponsored-post value
$640–$1,200
Based on 181.5K followers and a 0.39% engagement rate, a single sponsored post by Bbcwildlifemagazine is worth an estimated $640–$1,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 25–44
Typical for Photography creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Photography
| Metric | Bbcwildlifemagazine | Cohort median |
|---|---|---|
| Engagement rate | 0.39% | 1.23% |
| Average likes | 673 | 2,296 |
| Average comments | 27 | 54 |
| Posts per week | 1.84 | 0.33 |
Median values from 587 Photography accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bbcwildlifemagazine | Cohort median |
|---|---|---|
| Engagement rate | 0.39% | 0.72% |
| Average likes | 673 | 1,651 |
| Average comments | 27 | 45 |
| Posts per week | 1.84 | 0.84 |
Median values from 1,094 accounts in United Kingdom with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 18, 2026
BBC Wildlife Magazine is a photography brand based in United Kingdom on Instagram, with 181.5K followers.
BBC Wildlife Magazine posts on Instagram as @bbcwildlifemagazine.
BBC Wildlife Magazine has 181,475 followers on Instagram (181.5K) as of Sep 18, 2026.
BBC Wildlife Magazine's engagement rate is 0.39%, calculated from average likes and comments per post relative to followers. That is below the median of 1.23% for Photography accounts with 100K–1M followers in the InstME index.
Posts by BBC Wildlife Magazine average 673 likes and 27 comments.
BBC Wildlife Magazine posts about 2 times per week on average.
BBC Wildlife Magazine is registered as a business account on Instagram.
BBC Wildlife Magazine is categorized as a photography account in the InstME index, based on the profile's bio and Instagram category across 2,804 posts.
Total Posts
2,804
Avg Comments
27
Engagement
0%
BBC Wildlife Magazine's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from BBC Wildlife Magazine is estimated at $640 to $1,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
