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Followers
67.7K
Following
7
Total Posts
Engagement Rate
3.38%
Avg Likes
2,266
Avg Comments
Battle.net is a verified Gaming brand on Instagram, tracked in the InstME index with 67.7K followers. To date Battle.net has posted 171 times, currently around 2 posts a week. Typical posts draw 2,266 likes and 26 comments, putting engagement at 3.38%.
Counting 67.7K followers and 171 posts, Battlenet sits in the InstME index as a Gaming account.
Benchmarked against 824 Gaming accounts with 10K–100K followers, Battlenet posts a 3.38% engagement rate that is in line with the median of 3.42%.
The comment-to-like ratio works out to one comment per 86 likes, pointing to an audience that mostly engages through likes.
Battlenet's videos draw about 66.2K views each, around 98% of its followers per post.
Lately Battlenet has been publishing about one post per week.
With 67.7K followers but only 7 accounts followed back, Battlenet shows the ratio of a well-established account.
Estimated sponsored-post value
$800–$1,500
Based on 67.7K followers and a 3.38% engagement rate, a single sponsored post by Battlenet is worth an estimated $800–$1,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 16–30
Typical for Gaming creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Gaming
| Metric | Battlenet | Cohort median |
|---|---|---|
| Engagement rate | 3.38% | 3.42% |
| Average likes | 2,266 | 1,079 |
| Average comments | 26 | 32 |
| Posts per week | 1.81 | 0.45 |
Median values from 824 Gaming accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Battle.net is a verified gaming brand on Instagram, with 67.7K followers.
Battle.net posts on Instagram as @battlenet.
Battle.net has 67,745 followers on Instagram (67.7K) as of Jul 16, 2026.
Battle.net's engagement rate is 3.38%, calculated from average likes and comments per post relative to followers. That is in line with the median of 3.42% for Gaming accounts with 10K–100K followers in the InstME index.
Posts by Battle.net average 2,266 likes and 26 comments.
Battle.net posts about 2 times per week on average.
Battle.net is registered as a business account on Instagram and is verified.
Battle.net is categorized as a gaming account in the InstME index, based on the profile's bio and Instagram category across 171 posts.
Yes. Battle.net carries the blue verified badge on Instagram.
171
26
Avg Views
66,232
Posts / Week
1.81
Growth Score
67.6 / 100
Engagement
17.57%
A sponsored post from Battle.net is estimated at $800 to $1,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
