On Instagram, Bassett Furniture is a verified Fashion brand with an audience of 104K. Its posts sit across fashion and home & diy. The account has published 3,353 posts, currently around 6 posts a week. Engagement runs at 0.06%, or about 59 likes and 5 comments per post.
Bassettfurniture shows up in the InstME index as a Fashion account, 104K followers, 3,353 posts.
For Fashion accounts with 100K–1M followers, Bassettfurniture's 0.06% engagement rate is in the bottom quarter (median: 0.86%), a read from 2,126 accounts in the InstME index.
Followers leave about one comment for every 11 likes, an unusually discussion-heavy audience.
Bassettfurniture's recent cadence works out to about 6 posts per week.
Bassettfurniture follows only 420 accounts while being followed by 104K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$360–$680
Based on 104K followers and a 0.06% engagement rate, a single sponsored post by Bassettfurniture is worth an estimated $360–$680. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Home & DIY
| Metric | Bassettfurniture | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.86% |
| Average likes | 59 | 1,969 |
| Average comments | 5 | 58 |
| Posts per week | 6.47 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 17, 2026
Bassett Furniture is a verified fashion brand on Instagram, with 104K followers.
Bassett Furniture posts on Instagram as @bassettfurniture.
Bassett Furniture has 103,980 followers on Instagram (104K) as of Sep 17, 2026.
Bassett Furniture's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.86%) for Fashion accounts with 100K–1M followers in the InstME index.
Posts by Bassett Furniture average 59 likes and 5 comments.
Bassett Furniture posts about 6 times per week on average.
Bassett Furniture is registered as a business account on Instagram and is verified.
Bassett Furniture is categorized as a fashion and home & diy account in the InstME index, based on the profile's bio and Instagram category across 3,353 posts.
Avg Comments
5
306.9K
Engagement
3.32%
Yes. Bassett Furniture carries the blue verified badge on Instagram.
A sponsored post from Bassett Furniture is estimated at $360 to $680. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
