44 Rue François 1er, Paris. Creative Direction by Antonin Tron.
Outreach This Creator For FreeFollowers
11.8M
Following
2
Total Posts
Avg Likes
3
Avg Comments
39
Posts / Week
On Instagram, Balmain is a verified business account based in France with an audience of 11.8M. To date Balmain has posted 64 times, currently around 2 posts a week.
Balmain operates a business account on Instagram, pairing 11.8M followers with 64 posts.
Typical engagement for Balmain runs to 3 likes and 39 comments a post, one interaction per 280,665 followers.
In recent weeks Balmain has kept to about 2 posts per week.
Balmain keeps its following list short (2) relative to 11.8M followers, as established creators and brands tend to.
| Metric | Balmain | Cohort median |
|---|---|---|
| Average likes | 3 | 25,711 |
| Average comments | 39 | 376 |
| Posts per week | 2.27 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Balmain | Cohort median |
|---|---|---|
| Average likes | 3 | 14,833 |
| Average comments | 39 | 158 |
| Posts per week | 2.27 | 2.03 |
Median values from 121 accounts in France with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Balmain is a verified Instagram brand based in France on Instagram, with 11.8M followers.
Balmain has 11,835,638 followers on Instagram (11.8M) as of Jul 15, 2026.
Posts by Balmain average 3 likes and 39 comments.
Balmain posts about 2 times per week on average.
Balmain is registered as a business account on Instagram and is verified.
Balmain's profile places the account in France. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Balmain carries the blue verified badge on Instagram.
64
2.27
Follower Ratio
5917819.0×
Engagement
1.41%
