Balenciaga is a verified Empresa brand based in United States. The account has built 15.1M followers on Instagram. Balenciaga has shared 31 posts to date, currently around 2 posts a week. Typical posts draw 9,918 likes and 61 comments, putting engagement at 0.07%.
Balenciaga is an Empresa account whose 31 posts have grown a following of 15.1M on Instagram.
On average, Balenciaga's posts earn 9,918 likes and 61 comments, about one interaction per 1,517 followers.
The comment-to-like ratio works out to one comment per 163 likes, pointing to an audience that mostly engages through likes.
Balenciaga's output runs to about 2 posts per week.
With 15.1M followers but only 1 accounts followed back, Balenciaga shows the ratio of a well-established account.
Estimated sponsored-post value
$53,000–$98,000
Based on 15.1M followers and a 0.07% engagement rate, a single sponsored post by Balenciaga is worth an estimated $53,000–$98,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Empresa
| Metric | Balenciaga | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 1.02% |
| Average likes | 9,918 | 25,711 |
| Average comments | 61 | 376 |
| Posts per week | 2.33 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Balenciaga | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.81% |
| Average likes | 9,918 | 19,158 |
| Average comments | 61 | 344 |
| Posts per week | 2.33 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Mar 22, 2026
Balenciaga is a verified empresa brand based in United States on Instagram, with 15.1M followers.
Balenciaga has 15,137,366 followers on Instagram (15.1M) as of Mar 22, 2026.
Balenciaga's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers.
Posts by Balenciaga average 9,918 likes and 61 comments.
Balenciaga posts about 2 times per week on average.
Balenciaga is registered as a business account on Instagram and is verified.
Balenciaga is categorized as an empresa account in the InstME index, based on the profile's bio and Instagram category across 31 posts.
Balenciaga's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Balenciaga carries the blue verified badge on Instagram.
Total Posts
31
Avg Comments
61
Engagement
0.17%
A sponsored post from Balenciaga is estimated at $53,000 to $98,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
