Make Noise, Not Friends Sonics & Fashion DOBERMAN SKULLY DROP - 27 AUGUST🔊
Outreach This Creator For FreeFollowers
6.6K
Following
4
Total Posts
Engagement Rate
0.56%
Avg Likes
27
Avg Comments
Backyard® is a Fashion brand. The account has built 6.6K followers on Instagram. To date Backyard® has posted 289 times, currently around 2 posts a week. Typical posts draw 27 likes and 10 comments, putting engagement at 0.56%.
As a Fashion account, Backyard_group reaches 6.6K followers on Instagram across 289 published posts.
Among 7,066 Fashion accounts with 1K–10K followers in the InstME index, Backyard_group's 0.56% engagement rate comes in in the bottom quarter (median: 4.29%).
Followers weigh in with a comment about every 3 likes, an unusually discussion-heavy audience.
Lately Backyard_group has been publishing about 2 posts per week.
Audience-quality analysis puts Backyard_group at 94/100; roughly 5% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 4 others against 6.6K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$23–$43
Based on 6.6K followers and a 0.56% engagement rate, a single sponsored post by Backyard_group is worth an estimated $23–$43. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Backyard_group | Cohort median |
|---|---|---|
| Engagement rate | 0.56% | 4.29% |
| Average likes | 27 | 111 |
| Average comments | 10 | 14 |
| Posts per week | 2.47 | 0.26 |
Median values from 7,066 Fashion accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Sep 1, 2026
Backyard® is a fashion brand on Instagram, with 6.6K followers.
Backyard® posts on Instagram as @backyard_group.
Backyard® has 6,596 followers on Instagram (6.6K) as of Sep 1, 2026.
Backyard®'s engagement rate is 0.56%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 4.29%) for Fashion accounts with 1K–10K followers in the InstME index.
Posts by Backyard® average 27 likes and 10 comments.
Backyard® posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 5% of Backyard®'s followers are low-quality or inactive, giving an audience-quality score of 94/100.
Backyard® is registered as a business account on Instagram.
Backyard® is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 289 posts.
289
10
Posts / Week
2.47
Growth Score
11.2 / 100
Last Post
2 days ago
Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Engagement
0.26%
A sponsored post from Backyard® is estimated at $23 to $43. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
