📺 Lil’ Baby YouTuber — Backpackology (160K+) ✈️Adventure🕵🏻♂️History🌎 Culture✨Bad Ideas💀 📥Also I do birthday parties:
Outreach This Creator For FreeSteve McDonald is a Travel creator. The account has built 20.7K followers on Instagram. Steve McDonald has shared 123 posts to date, currently less than one post a week. Engagement runs at 23.54%, or about 4,803 likes and 75 comments per post.
Backpackologyofficial is a Travel account on Instagram with 20.7K followers and 123 published posts.
Compared with 2,887 other Travel accounts with 10K–100K followers in the InstME index, Backpackologyofficial's 23.54% engagement rate is in the top quarter (median: 1.02%).
Comments arrive at about one per 64 likes, a sign of an audience that mostly engages through likes.
Backpackologyofficial maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$290–$540
Based on 20.7K followers and a 23.54% engagement rate, a single sponsored post by Backpackologyofficial is worth an estimated $290–$540. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
| Metric | Backpackologyofficial | Cohort median |
|---|---|---|
| Engagement rate | 23.54% | 1.02% |
| Average likes | 4,803 | 250 |
| Average comments | 75 | 14 |
| Posts per week | 0.27 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 19, 2026
Steve McDonald is a travel creator on Instagram, with 20.7K followers.
Steve McDonald posts on Instagram as @backpackologyofficial.
Steve McDonald has 20,727 followers on Instagram (20.7K) as of Sep 19, 2026.
Steve McDonald's engagement rate is 23.54%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.02%) for Travel accounts with 10K–100K followers in the InstME index.
Posts by Steve McDonald average 4,803 likes and 75 comments.
Steve McDonald posts less than once a week on average.
Steve McDonald is registered as a creator account on Instagram.
Steve McDonald is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 123 posts.
A sponsored post from Steve McDonald is estimated at $290 to $540. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
123
Avg Comments
75
Engagement
0%
