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Back In The Day Mtl is a verified Education brand based in Canada, with 5.2K followers on Instagram. To date Back In The Day Mtl has posted 165 times, currently around 2 posts a week. Posts average 2,100 likes and 219 comments, an engagement rate of 44.76%.
Tracked in the InstME index, Backinthedaymtl is an Education account with 5.2K followers and a back catalogue of 165 posts.
Backinthedaymtl records a 44.76% engagement rate, in the top quarter (median: 4.38%) for the 913 Education accounts with 1K–10K followers tracked in the InstME index.
The audience comments once per 10 likes on average, an unusually discussion-heavy audience.
Backinthedaymtl's recent cadence works out to about one post per week.
Estimated sponsored-post value
$73–$130
Based on 5.2K followers and a 44.76% engagement rate, a single sponsored post by Backinthedaymtl is worth an estimated $73–$130. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Roughly balanced · mostly 18–34
Typical for Education creators in Canada, modeled from the niche, not measured for this account.
Content Focus
Primary: Education
| Metric | Backinthedaymtl | Cohort median |
|---|---|---|
| Engagement rate | 44.76% | 4.38% |
| Average likes | 2,100 | 130 |
| Average comments | 219 | 6 |
| Posts per week | 1.57 | 0.58 |
Median values from 913 Education accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Backinthedaymtl | Cohort median |
|---|---|---|
| Engagement rate | 44.76% | 3.96% |
| Average likes | 2,100 | 107 |
| Average comments | 219 | 10 |
| Posts per week | 1.57 | 0.37 |
Median values from 1,127 accounts in Canada with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 6, 2026
Back In The Day Mtl is a verified education brand based in Canada on Instagram, with 5.2K followers.
Back In The Day Mtl posts on Instagram as @backinthedaymtl.
Back In The Day Mtl has 5,180 followers on Instagram (5.2K) as of Sep 6, 2026.
Back In The Day Mtl's engagement rate is 44.76%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 4.38%) for Education accounts with 1K–10K followers in the InstME index.
Posts by Back In The Day Mtl average 2,100 likes and 219 comments.
Back In The Day Mtl posts about 2 times per week on average.
Back In The Day Mtl is registered as a business account on Instagram and is verified.
Back In The Day Mtl is categorized as an education account in the InstME index, based on the profile's bio and Instagram category across 165 posts.
Total Posts
165
Avg Comments
219
Engagement
0%
Back In The Day Mtl's profile places the account in Canada. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Back In The Day Mtl carries the blue verified badge on Instagram.
A sponsored post from Back In The Day Mtl is estimated at $73 to $130. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
