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Authentic Brands Group is a verified Lifestyle brand on Instagram, tracked in the InstME index with 33.9K followers. To date Authentic Brands Group has posted 894 times, currently around 6 posts a week. Typical posts draw 116 likes and 7 comments, putting engagement at 0.36%.
The Lifestyle account Authentic has posted 894 times on Instagram and drawn 33.9K followers.
Among 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, Authentic's 0.36% engagement rate comes in in the bottom quarter (median: 3.25%).
Comments arrive at about one per 16 likes, a sign of an unusually discussion-heavy audience.
Authentic's output runs to about 6 posts per week.
On audience quality, Authentic lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$120–$220
Based on 33.9K followers and a 0.36% engagement rate, a single sponsored post by Authentic is worth an estimated $120–$220. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Authentic | Cohort median |
|---|---|---|
| Engagement rate | 0.36% | 3.25% |
| Average likes | 116 | 875 |
| Average comments | 7 | 33 |
| Posts per week | 5.68 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Authentic Brands Group is a verified lifestyle brand on Instagram, with 33.9K followers.
Authentic Brands Group posts on Instagram as @authentic.
Authentic Brands Group has 33,944 followers on Instagram (33.9K) as of Jul 10, 2026.
Authentic Brands Group's engagement rate is 0.36%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Authentic Brands Group average 116 likes and 7 comments.
Authentic Brands Group posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 0% of Authentic Brands Group's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Authentic Brands Group is registered as a business account on Instagram and is verified.
Avg Comments
7
Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Engagement
0.1%
Authentic Brands Group is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 894 posts.
Yes. Authentic Brands Group carries the blue verified badge on Instagram.
A sponsored post from Authentic Brands Group is estimated at $120 to $220. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.