Followers
36.8M
Following
9
Total Posts
Engagement Rate
0.16%
Avg Likes
57,721
Avg Comments
Reaching 36.8M followers on Instagram, Apple is a verified business account based in United States. The account has published 1,350 posts, currently around 4 posts a week. Typical posts draw 57,721 likes and 486 comments, putting engagement at 0.16%.
Apple shows up in the InstME index as a business account, 36.8M followers, 1,350 posts.
A typical post by Apple collects about 57,721 likes and 486 comments, roughly one interaction for every 633 followers.
The audience comments once per 119 likes on average, an audience that mostly engages through likes.
In recent weeks Apple has kept to about 4 posts per week.
Apple follows only 9 accounts while being followed by 36.8M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$130,000–$240,000
Based on 36.8M followers and a 0.16% engagement rate, a single sponsored post by Apple is worth an estimated $130,000–$240,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Apple | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 1.02% |
| Average likes | 57,721 | 25,711 |
| Average comments | 486 | 376 |
| Posts per week | 3.65 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Apple | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 0.81% |
| Average likes | 57,721 | 19,158 |
| Average comments | 486 | 344 |
| Posts per week | 3.65 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Apple is a verified Instagram brand based in United States on Instagram, with 36.8M followers.
Apple has 36,830,456 followers on Instagram (36.8M) as of Jul 15, 2026.
Apple's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers.
Posts by Apple average 57,721 likes and 486 comments.
Apple posts about 4 times per week on average.
Apple is registered as a business account on Instagram and is verified.
Apple's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Apple carries the blue verified badge on Instagram.
A sponsored post from Apple is estimated at $130,000 to $240,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,350
486
Posts / Week
3.65
Growth Score
3.2 / 100
Last Post
10 days ago
51.4M
Engagement
0.17%
