@
Brand
A global lifestyle brand that innovates with sustainable materials to make better products in a better way. B Corp Certified
linktr.ee/allbirdsAudience
Browse top profilesFollowers
514.8K
Following
352
Total Posts
Engagement & Performance
Engagement Rate
0.01%
Avg Likes
19
Avg Comments
What the numbers say about @allbirds
@allbirds has built an audience of 514.8K followers on Instagram over 402 posts as a Fashion account.
Compared with 1,020 other Fashion accounts with 100K–1M followers in the InstME index, @allbirds's 0.01% engagement rate is in the bottom quarter (median: 0.88%).
Recent posting activity averages about 4 posts per week.
The account follows just 352 others against 514.8K followers — a ratio typical of established creators and brands.
@allbirds vs similar accounts
| Metric | @allbirds | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 0.88% |
| Average likes | 19 | 1,976 |
| Average comments | 8 | 61 |
| Posts per week | 4.43 | 0.82 |
Median values from 1,020 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 9, 2026
How @allbirds's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @allbirds: (19 avg likes + 8 avg comments) ÷ 514,800 followers × 100 ≈ 0.01%.
Frequently asked questions about @allbirds
How many followers does @allbirds have?
@allbirds has 514,800 followers on Instagram (514.8K) as of Jul 9, 2026.
What is @allbirds's engagement rate?
@allbirds's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.88%) for Fashion accounts with 100K–1M followers in the InstME index.
How many likes does @allbirds average per post?
Posts by @allbirds average 19 likes and 8 comments.
How often does @allbirds post on Instagram?
@allbirds posts about 4 times per week on average.
Is @allbirds a business or creator account?
@allbirds is registered as a business account on Instagram and is verified.
