Discover the beauty, culture, and history of Alabama. Show us what you love about #SweetHomeAlabama by tagging us for a chance to be featured.
Outreach This Creator For FreeFollowers
43.1K
Following
737
Total Posts
Engagement Rate
0.27%
Avg Likes
110
Avg Comments
Sweet Home Alabama is a Beauty brand based in United States. The account has built 43.1K followers on Instagram. The account posts mainly around beauty and home & diy topics. To date Sweet Home Alabama has posted 1,970 times, currently less than one post a week. Engagement runs at 0.27%, or about 110 likes and 4 comments per post.
As a Beauty account, Alabamatravel reaches 43.1K followers on Instagram across 1,970 published posts.
Among 5,414 Beauty accounts with 10K–100K followers in the InstME index, Alabamatravel's 0.27% engagement rate comes in below the median of 0.57%.
One comment lands for every 25 likes, which reads as a healthy amount of conversation.
Posting frequency for Alabamatravel sits at less than one post per week.
Estimated sponsored-post value
$150–$280
Based on 43.1K followers and a 0.27% engagement rate, a single sponsored post by Alabamatravel is worth an estimated $150–$280. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Home & DIY
| Metric | Alabamatravel | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 0.57% |
| Average likes | 110 | 134 |
| Average comments | 4 | 12 |
| Posts per week | 0.25 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Alabamatravel | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 0.51% |
| Average likes | 110 | 91 |
| Average comments | 4 | 10 |
| Posts per week | 0.25 | 0.44 |
Median values from 1,005 Beauty accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Sweet Home Alabama is a beauty brand based in United States on Instagram, with 43.1K followers.
Sweet Home Alabama posts on Instagram as @alabamatravel.
Sweet Home Alabama has 43,099 followers on Instagram (43.1K) as of Jul 13, 2026.
Sweet Home Alabama's engagement rate is 0.27%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Sweet Home Alabama average 110 likes and 4 comments.
Sweet Home Alabama posts less than once a week on average.
Sweet Home Alabama is registered as a business account on Instagram.
Sweet Home Alabama is categorized as a beauty and home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,970 posts.
Sweet Home Alabama's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,970
4
Posts / Week
0.25
Growth Score
5.4 / 100
Follower Ratio
58.5×
Engagement
0.31%
A sponsored post from Sweet Home Alabama is estimated at $150 to $280. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
